July 16, 2012
-- Mikael Greenlief, Senior Media Planner at Red Door Interactive, a strategic partner dedicated to ensuring businesses engage their customers wherever they are, will speak during Mediaplex’s free webinar on Thursday.
The event entitled “Data-Driven Digital Media Strategy,” will include a special cross-disciplined panel of experts who will share their views on the future of digital marketing and answer audience questions.
Greenlief will contribute to a variety of topics, including targeting, building a strategy around marketing data, tools for analyzing information, measuring engagement across multiple channels, attribution studies, real-time bidding ad exchanges and more.
More information is available at: http://engage.mediaplex.com/
About Red Door Interactive, Inc.
With offices in San Diego, Carlsbad and Denver, Red Door Interactive, Inc. is a strategic partner dedicated to ensuring businesses acquire, convert, retain and engage their customers wherever they are. The firm holds more than a decade of expertise in successfully developing and executing communications initiatives across all touch points to deliver real, measureable results. Clients include Cricket Communications, CND (Shellac), Smith+Noble, Rubio’s Restaurants, Inc. and Charlotte Russe. Find out more about Red Door Interactive at http://www.reddoor.biz