Samsung Electronics Levant Launches the Latest in Home Entertainment, Samsung 2012 Smart TV
Samsung Electronics Levant, the world leader in consumer electronics and digital technology, and Yassin Group Electronics,
By: Traccs Jordan
During the press conference the Audio Visual (AV) unit at Samsung Levant gave a presentation on the latest home entertainment sets from Samsung, the 2012 Smart TV and its characteristics, whereby the media attendees were able to experience the television and test its smart features.
The Samsung 2012 Smart TV combines attractive design with the smart content and smart interaction features. Consumers can now complete control of the TV through voice commands and hand motions through built-in camera at the forefront of the television set allowing the user to turn the TV on and off, change channels, open applications and many others. In addition to the Smart Evolution feature that allows updating the TV, it will enable the consumer to easily enjoy the latest home entertainment technology year after year without having to buy a new set, through the Samsung development kit.
Samsung's new TV provides the smart content through three key features: Family story, Fitness and Kids. The Family story allows family members to share memos, photos, while Fitness gives the users specific sports programs, and the kids feature help children participate in educational activities and record their progress.
Commenting on the launch, Mr. Sangsuk Roh, Samsung Electronics Levant President said: “Our role as Samsung Electronics Levant aims to provide the latest technological developments to the Jordanian market and our customers, we strive to offer the latest technology products to improve their lives through our concept of “Smarter Life A Smarter World" which is what we present today by launching the new Samsung 2012 Smart TV”.
Mr. Hasan AlBitar, Head of AV Unit at Samsung Electronics Levant said: “Today we continue our commitment to step forward with innovation with the launch of the Samsung 2012 Smart TV, which provides the Smart entertainment experience to the fullest, through integrating a dual core processor within an attractive design, it offers multifunction that enable users to run various applications at the same time." He added:" today our role as users is to control and interact with the TV as we want, starting with the channels content, movies download, to use applications for children making educational programs more enjoyable and exercising at home.”
To remark the 2012 Smart TV launch, Samsung Electronics Levant held a training workshop for sales professionals in the major retailers and malls, aiming to introduce the latest home entertainment technology to the sales staff, and to provide them with the latest information on new technologies, to be more able to serve the Jordanians consumers.
The training session included a number of collective activities that was followed by a gala dinner hosting the Jordanian comedian Nabil Sawalha, who entertained the participants with his show.