DIY Networking - Sydney Networker

Dec. 19, 2011 - PRLog -- Christmas is almost here and most people are thinking about family, Christmas presents, holiday arrangements and certainly not about networking activities.

However, the bills will continue to arrive and somewhere along the way, we need to make time to plan our marketing and networking activities for the year ahead.

This is why The Sydney Networker in future Blogs will concentrate on showing you how to save hundreds of dollars on your networking activities....

You can create word-of-mouth for your business. You can do it yourself. It's called DIY Networking and you can do it!  You should do it yourself.

Word-of-mouth is the most effective means to advertise your brand.   A lot of data exists showing that customer word-of-mouth is more effective, more cost-effective than other methods of promotion.

Building referrals is just as important now as if was in the past. In fact, it's much easier and more cost effective now to develop and build those relationships than it had been in the past. What is more difficult is keeping those referral conversations alive and focused.

How do you do it? How do you inspire your customers and business associates to tell others the great things about you and your business without it costing a fortune in time and resources?

We'll discuss this next month and give you some links to articles which will help you to run your own effective business referral network.

Tony Benner
Corporate Focus PR
Tony.Benner@corpfocus.com.au
Sydney, Australia

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Corporate Focus PR Pty Ltd is a public relations consultancy that has been looking after the communications needs of businesses in Australia and New Zealand for the past 15 years.