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Louis Vuitton SS2012 Ad Campaign- Stylert.com
Louis Vuitton is adding more sweetness to their Spring Summer 2012 Ad Campaign.
By: gaby schmid
The Louis Vuitton company carefully cultivates a celebrity following and has used famous models and actresses such as Scarlett Johansson, Jennifer Lopez and most recently Madonna, in its marketing campaigns. Breaking from their usual traditions of employing supermodels and celebrities to advertise their products on August 2, 2007, the company announced that the former USSR leader Mikhail Gorbachev would appear in an ad campaign along with Steffi Graf, Andre Agassi, and Catherine Deneuve.
Louis Vuitton creative director Marc Jacobs’s sugary-sweet campaign will make their debut in print in February 2012 magazines. The campaign was shot by Steven Meisel and is featuring the models Nati Nescher and Daria Strokous.
Steven Meisel is an American photographer, who obtained popular acclaim with his work in US and Italian Vogue and his photographs of friend Madonna in her 1992 book Sex. He is now considered one of the most successful fashion photographers in the industry, shooting regularly for both US and Italian Vogue, and lately W (also published by Condé Nast).
Amongst others, Meisel has shot campaigns for Versace, Valentino, Dolce & Gabbana and Calvin Klein (for whom his campaigns were very controversial)
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