Small Businesses--Are You Using Any Social Media Management Systems To Monitor Your Efforts?

Nov. 17, 2011 - PRLog -- A recent article on www.btobonline.com cited, the top obstacles to increased social media spending among small business owners are fear of sharing sensitive information (51%), too many social media sites to manage (50%) & information overload (44%).   Destination Interactive is here to show you a better way of maximizing your time on social networks.  We recently partnered with Vitrue to provide our clients with an easier way to build social communities on Facebook, Twitter, and Google+.  We will work with small businesses to develop a social media strategy to increase return on investment and a return on engagement.  As a Vitrue Solutions provider, Destination Interactive is able to provide clients with a platform that:

*Is able to scale across multiple networks, target global to local, and publish content that engages fans and drives leads on Facebook, Twitter, and Google+
*Reach Your Target Audience--Local segmentation and multi-language
*Customer messaging to users who check-in using Facebook Places
*Engage users through gaming and charitable giving
*Facebook Ads—Guaranteed Cost Per Fan/Sponsored Stories, Sweepstakes/Contests, Polls, Rewards
*Social commerce: Flash sales, Group buy, Social reviews, Shop and tell
*Rich analytics such as:
Most engaged fans—connect with your brand ambassadors
Publisher engagement rates
Track fan growth and active user growth—learn what is driving community growth
Stream analysis—compare streams across Publisher and Tabs, rank streams and Tabs based on engagement or impressions served

Destination Interactive takes a hand-holding approach with clients to help them understand why they are investing in certain online mediums and what the impact will be on their bottom line.  We worry about technology while you get back to focusing on your most valuable asset-your customers!

To discuss how to build an effective social media strategy today, please contact Melissa Fernandez at melissa@destination-interactive.com

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Destination Interactive helps businesses create engaging customer experiences using email marketing, mobile marketing, & business blogging to drive social media acquisition.