Ashworth website gets a fresh new look

Nov. 7, 2011 - PRLog -- Ashworth, the UK’s leading supplier to the mechanical services and process industries markets, has launched a new website to offer improved access for its customers.

The new web environment marks a dramatic improvement in the appearance, navigability, accessibility and usability of the site. Designed to make it easier for visitors to find the information they need quickly and efficiently, the new website has also been created to more accurately reflect the company’s corporate identity.

Recognising that an attractive and easy-to-use website is essential in order to maintain a competitive position within the marketplace, Ashworth has redesigned and reorganised the content to provide a more streamlined and user-friendly experience.  In addition, the revised structure of the site makes it more compatible with search engines, helping to update and improve the company’s overall web presence.

A key change is the inclusion of a dedicated page for renewable and sustainable products, reflecting the industry drive towards more environmentally friendly construction practices.  The page includes information on Ashworth’s solutions that include: alternative heating, hot water generation systems, solar panels, wind turbines, high efficiency boilers, water saving devices, air/ground source heat pumps and under floor heating systems from all the major brands

Further changes include a revised news section that is regularly updated with company and product information; enhanced ‘contact us’ and ‘find us’ facilities, which make it easier for visitors to find their local branch and point of contact; and an improved library facility that enables users to quickly access and download Ashworth’s comprehensive collection of product literature.

Paul Willocks, Marketing Manager for Ashworth, said: “Improving the Ashworth website was a challenging but enjoyable task and I feel we have developed a site that is both user-friendly and visually appealing. There is still a lot more to do, however, and I’m very excited about some of the further improvements we are planning to deliver in the next phases.”

For more information, please visit www.ashworth.eu.com

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Ashworth are one of the leading distributors to the Mechanical Services and Process Industries markets, providing market-leading products from a network of strategically located branches serving all the major conurbations and surrounding territories.