Frost & Sullivan: Impact on Telecom Revenues due to Social networkingFrost & Sullivan’s Information, Communications and Technologies (ICT) Practice will host an analyst briefing on the Impact on Telecom Revenues due to Social networking and ‘Appificaiton’.
By: Frost & Sullivan Smartphone penetration in many developed markets have crossed 30%, creating a new form of mobile consumer; one who is spending more time with his device but not necessarily on services offered by the telecom operators. Increasingly, traditional telecom services like voice and SMS are getting substituted by applications that help send messages like Whatsapp or social networking sites like Facebook where a status update can save the cost of many calls. A leading European operator has already cited Whatsapp and similar apps as the cause of its 10% SMS traffic decline in its quarterly results. This analyst briefing will discuss how telco revenues be impacted in the short term and long term, how applications will affect the revenue model of operators, and how telco business models will evolve in the world of apps. We will also provide an update of related and upcoming research as well as provide an opportunity for a question and answer session with the analyst. Vice President, ICT Practice of Frost & Sullivan, Jayesh Easwaramony, observes, "In many developed and also developing countries, revenue growth has stalled and telcos are becoming mere pipe providers, hence cost efficiency is a major focus area in the interim. The key objective is to be cost efficient rather than just focusing on cost reduction, by constantly benchmarking costs with other telcos especially in areas of subscriber acquisition costs, margin per minute and asset utilization and also other industries like FMCG, retail for specific areas.” This briefing will benefit telecom service providers and marketers, by discussing emerging trends and providing outlooks into the APAC Telecom Industry. Join us as Jayesh shares some invaluable insights on the economic impact of social media on the APAC Telecom market. Those interested in attending the interactive briefing should register at http://www.brighttalk.com/ Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best-practice models to drive the generation, evaluation and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from over 40 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com. Media Contact: Donna Jeremiah Corporate Communications – Asia Pacific P: +603 6204 5832 E: djeremiah@frost.com Jessie Loh Corporate Communications – Asia Pacific P: +65 6890 0942 E: jessie.loh@frost.com # # # Frost & Sullivan, the Growth Partnership Company, partners with clients to accelerate their growth. The company's research and consulting services empower clients to generate, evaluate, and implement effective growth strategies. End
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