Topline Products Acquires Cosworld-Primapack, Major European Cosmetics Packaging Company

Sept. 26, 2011 - PRLog -- WAYNE, N.J.  – Topline Products, a leader in innovative cosmetics packaging and turnkey products, has announced the acquisition of Cosworld-Primapack, a fully owned subsidiary of the Cosfibel Group. The acquisition creates a platform from which Topline will be able to offer its innovative solutions and full range of services (packaging, filling and assembly, and full turnkey solutions) to a dynamic customer base in Europe.

With the European expansion, Topline strengthens its global partnership with some of the world’s leading beauty companies by the added capacity to execute global product launches with specific attention to customers’ regional needs in the European marketplace. The acquisition also gives Topline the flexibility to serve any international customer with either a regional or global strategy, backed by local teams for day-to-day customer support.

“This acquisition aligns perfectly with our strategic goals to provide high quality products and services at the regional level to streamline the supply chain and enhance speed to market,” said Charles Chang, Topline president. “Europe is a dynamic marketplace for innovations in beauty and personal care and the acquisition strengthens our position to compete in this market by utilizing Topline’s global manufacturing locations. The acquisition of such an outstanding and customer-focused company as Primapack will give us the opportunity for greater exposure to other new and potential customers.”

Known for its innovative, technical packaging designs and dedicated customer service, Cosworld-Primapack has served many major beauty companies throughout Europe.

In the deal, Topline acquires all the assets of Cosworld-Primapack including its entire global staff.  Primapack’s current Paris office will be consolidated with Topline’s Paris office which will be moved into a new Paris location later this fall.

Jean-Luc Haulet, a seasoned professional with more than 20 years experience in the industry, will become general manager for the new Topline European organization. He will report directly to Vincent Groccia, chief operating officer at Topline. Mr. Haulet previously was general manager at Cosworld-Primapack.

About Topline Products
Headquartered in Wayne, New Jersey, Topline manufactures primary and secondary packaging, color cosmetics, skin care, bath and body products, eyelash curlers, and cosmetics applicators. Topline’s service levels are comprehensive ranging from simply selling empty packaging to providing full turnkey services including customized packaging, formulations and filled products. Topline believes in innovation. Since 1990, Topline has invested its resources in developing new packaging ideas, obtaining more than 40 patents globally. The company has manufacturing facilities in the U.S., Mexico and China. With approximately 1,500 employees worldwide, Topline has sales of over $100 million. For more information, call 01-973.785.1600 or visit www.topline-usa.com.