Easy SEO strategy Increases Search Rank Drives Website Traffic Claims Internet Marketing Expert

Sept. 15, 2011 - PRLog -- You have a great idea, a great potential business and a user friendly well designed website so what's the problem most struggling Internet business owners ask themselves.

They think they have done everything right but all they really need to do is write says Scott Alliy a veteran Internet marketing domain name and ecommerce business expert.

You don't have to be Henry David Thoreau to announce business events that happen every day.

You just need to use the news and press release distribution tools available to you like AddPR.com an established and high traffic news and information submission and distribution portal.

There are hundreds of press release submission sites on the net some free some low cost others higher cost but offering additional distribution channels or placements.

Do you have a new management appointment? Use PR to tell the world about them says Scott. Have a new product to introduce? Use PR to tell the world about it. Do you offer training perhaps an upcoming seminar or online webinar of interest to your target market. You guessed it use PR to tell the world advises Scott.

No other form of free or low cost marketing is as effective and can provide an immediate boost in search rank and website traffic says Scott.

The trick says Scott and why many Internet business owners may have tried and failed to use PR as an effective marketing tool is that they lack a plan and or the commitment to see it through.

One story, one press release, released on one single day will simply not cut it says Scott. To have a successful PR campaign you need a plan a strategy for revealing information that can produce real measurable results. Tracking your efforts is the only way to know if your PR plan is working Scott says.

Scott suggest a 60 to 90 day PR plan that includes releasing news on all the elements of your business.

Who you are
Who are the players
What are they doing
What products and services are ready or in the pipeline
What achievement and or awards have you received.
What social or community efforts are you involved in or do you support

Each of these elements are newsworthy and represent an opportunity for you to be found by new customers and for current customers to see you in a new light perhaps even learn about and buy products and services that you offer that they didn't know about.

Internet business owners skeptical about the benefits of PR marketing need only consider the following says Scott.

Search engines want and in fact need good links for searchers to find and visit. Consumers are starving for news about products and services that will solve their problems and satisfy their needs. And there are many other great reasons to get started on your PR marketing campaign today but these are two great reasons Scott says.


Don't worry if writing news is not your stong suit says Scott. AddPR.com offers a free video tutorial about how to write a good news release, they offer an easy to follow fill in the blank news release creator that simplifies the whole process of writing and submitting news and they are well respected by thousands of readers who visit and read news articles daily.

In addition AddPR.com is as an official Google New source another benefit that will help insure your news gets maximum exposure on the net and around the world the same day that news is released.

Publishers that submit press releases via AddPR.com and that want maximum ROI for their time spent can drastically increase readership and awareness by sharing a link to their news item on AddPR.com with friends and associates using Twitter, Facebook, LinkedIn or other favorite social network channels they may belong to.

And for even more added benefit Scott who is an Internet marketing expert suggest creating individual pages containing each news item you release and making sure that those pages are professionally designed to incorporate meta tags keywords etc. which will serve to elevate those pages in search results and drive free qualified traffic to your business website.

Considering the benefits vs. risk and time involved Scott says the benefit of PR marketing make engaging in a PR marketing campaign the smartest lowest cost activity that any Internet business owner can perform to boost search rank, traffic and sales.

So asks Scott to Internet business owners and would be news marketing pros "What are you waiting for"? Now that you know the secret that news is the greatest fastest and lowest cost way to increase search ranking and website traffic and business profits get out there and share the great news about your great company its great people, events and great products and services by creating then committing to a long term PR marketing campaign.

For more information and to view the free how to write a press release video please visit http://www.AddPR.com

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AddPR.com is a respected and established news and press release submission and distribution portal offering thousands of individuals. groups, organizations and corporations the opportunity to submit and distribute news about themselves, their cause, their products and services, and company events and happenings on a daily basis.