Compelling Business Reasons For Owning Multiple Domain Names Explained By Internet Marketing Expert

Aug. 31, 2011 - PRLog -- Scott Alliy President of KetMo.com a domain name reseller has been investing in dotcom domain names since 1995.

During this period Scott and his team of talented Internet marketing and ecommerce business experts have amassed a portfolio of over 2000 domain names mostly dotcom.

Early on says Scott I acquired domain names then attempted to build Internet businesses upon them by developing websites and marketing the business concept.

In 2001 Scott hit what he calls a home run when he created FindaSeminar.com a training seminar search engine that continues to be the most popular training search tool on the net offering free training search tools, a wealth of public seminar and online training events to choose, and effective and affordable seminar and training marketing services.

Many of Scotts other Internet ventures have not fared as well however and this has caused Scott to rethink his approach to doing business in the domain name and Internet business space.

For a period of years he and his staff reached out to companies with an Internet presence offering marketing services which included the purchase and use of select domain names as part of their overall SEO, business improvement, and Internet marketing strategy.

Today Scott and his team spend their time helping domain name owners and domain name buyers connect and transact domain name deals at fair market value via their domain name search engine KetMo.com.

Internet business owners who don't have a good domain name are losing free type in traffic aka direct navigation traffic says Scott. They are missing an opportunity to get higher search rankings, and missing out on free word of mouth advertising they could otherwise get especially if their domain name is long, hard to pronounce, or uneasy to remember.

The importance of owning domain names does not stop with just the aforementioned benefits says Scott. Internet business owners that own only one domain name no matter how good the name are also missing out on business they could have if they were to own multiple domain names related to their business products or services and simply redirect those names to their core business website.

If business owners would just stop and realize how they search for goods products, services, and information on the net they would realize that their entire Internet experience is based on the use of keywords and key-phrases. It is those keywords and key-phrases that they need to own with a dotcom extension at the end of the keyword or phrase.

For example says Scott a mortgage professional or mortgage company that provides home refinance services could increase their business by owning reficalculator.com or advanceequityloans.com or claimmyequity.com three of thousands of meaningful real estate and other domain names listed for sale at http://www.KetMo.com.

By owning these and other domain names related to their business they would be getting free drive by or type in traffic thereby reducing their paid advertising budget and three more very important business benefits that we have been trying to educate business owners about for years says Scott.

When you own a search specific keyword or key-phrase dotcom domain name you brand yourself as the source for that product or service making your company the authority for that product or service and at the same time you block the competition from entering into your namespace and market space says Scott.

And says Scott last but not least domain names add asset value to your business and can be leveraged for loans or to support an increased business value at time of sale.

Scott learned the valuable lesson of domain name ownership the hard way in 2006 when a rogue business partner exited the company abruptly and started a competitive business.

Today FindaSeminar.com is surrounded by a protective moat of over 1500 domain names relating to education and training which drive mounds of additional traffic to the training search engine and prevent competitors from entering into the market space it operates in.

According to Scott how many domain names you own is a personal choice but he recommends that with all the benefits that they offer including increased traffic, increased search rankings, free word of mouth advertising and reducing marketing and advertising costs and an annual renewal fee of just $10 that serious Internet business owners consider owning as many domain names as their business budget will allow.
Scott and his team of talented ecommerce and Internet marketing experts are standing by to help Internet business owners negotiate best prices on any of the thousands of domain names listed for sale at KetMo.com and or to assist prospective domain name buyers to choose and find domain names that they need to build traffic and asset value for their Internet business and to protect their market space from competitors.
Please visit http://www.KetMo.com and use the free domain name search tools available there and contact the company using the links and contact info provided on the website.

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KetMo.com is a domain name solutions provider offering domain name sales auction parking broker services ecommerce business consulting and other domain name monetization programs.