GAF, River City Roofing and Habitat for Humanity Greater Peoria Area Partner

GAF and River City Roofing Company are partnering with Greater Peoria Area Habitat for Humanity to provide roofing materials and professional installation for a local Habitat house as part of a national partnership.
July 7, 2011 - PRLog -- GAF and River City Roofing Company provide roofing materials and installation for a Habitat for Humanity of Greater Peoria home

Peoria, Illinois, July 7, 2011 — GAF and River City Roofing Company are partnering with Greater Peoria Area Habitat for Humanity to provide roofing materials and professional installation for a local Habitat house. The installation and materials donations are part of a national partnership between GAF and Habitat for Humanity, to match roofing materials donations from GAF with installation services donated by GAF Master Elite® and Certified ™ Contractors in communities across the United States.

"It is the very essence of Habitat, when construction companies provide materials and labor to help build the home, where people from all walks of life come together to impact the lives of a future Habitat homeowner family.  It is a group effort, between sponsors, volunteers, and businesses to make a significant difference in the community.  The investment provided by River City Roofing, is one that will have impact for generations to come," says Rosie Parker, Community Relations Director for Habitat for Humanity Greater Peoria Area.

River City Roofing Company  is one of just three percent of roofing companies in the United States to have achieved GAF Master Elite® status. The installed roofs will carry GAF’s System Plus ltd. warranty.

“We are thrilled not only to be able to offer this contribution to an organization creating affordable housing, but also to be able to reinforce the efforts of our Master Elite® and Certified™ Contractors as they strive to support the communities in which they live and work,” stated Jim Slauson, vice president of Certified Program and Services at GAF.

“We are so pleased to have this chance to work in partnership with Habitat to give back to our neighbors in the Greater Peoria Region,” said Tim Garrison, President of River City Roofing. “We have a great sense of pride in knowing our work is part of a solution that creates affordable housing with families in our area.”

Construction on the house has already begun with roof installation completed the first week of July.

About River City Roofing Company
River City Roofing Company is a GAF Master Elite® certified contractor serving the Central Illinois region within a 60 mile radius of Peoria.  For over ten years, the company has provided superior quality residential and commercial roof construction, replacement and repair in Central Illinois. River City Roofing is fully licensed, insured and bonded, a member of the National Roofing Contractors Association, the Better Business Bureau of Central Illinois and was recently awarded the Consumer Protection Excellence Award.

"When it comes to protecting your home or business with a roof you can depend on, quality workmanship and product are critical. Our warranties are the best available and our employees are factory trained and certified installers. We are proven professionals, utilize only our own safety trained employees, no subcontractors, and provide the highest quality roof for the best price," says Garrison.

For more information about River City Roofing, visit

About GAF Materials Corporation
Now proudly celebrating its 125th year in the industry, GAF Materials Corporation has become the largest roofing manufacturer in North America, with sales of nearly $3 billion annually. The company’s products include a comprehensive portfolio of steep-slope and low-slope roofing systems, as well as composite decking, which are supported by an extensive national network of factory-certified contractors. Its success is driven by a commitment to provide property owners and specifiers with the best and safest choice in roofing and by helping supportive contractors and distributors to build their businesses and avoid hassles.

With a focus on social responsibility, GAF has developed Advanced Protection shingle technology, which provides superior durability and wind resistance, while reducing the use of scarce natural resources.  

The Company also supports the roofing industry through CARE, the Center for the Advancement of Roofing Excellence, which has provided education to over 125,000 professionals. CARE’s mission is to help professional contractors and distributors build their businesses through sales and management education, and to provide product and installation training to contractors, distributors, architects, property owners, and related industry personnel. For more information about GAF, visit

About Habitat for Humanity of the Greater Peoria Area
Founded in 1976, Habitat for Humanity has been working to achieve its goal of eliminating poverty housing worldwide. In the United States, Habitat is among the top 10 home builders in the nation. It is committed to building decent houses in decent communities for God's people in need.

Habitat for Humanity Greater Peoria Area, is a nonprofit ministry dedicated to eliminating substandard housing by building simple, decent, and affordable homes.   Habitat homes are built with funds provided by individuals, churches, organizations, businesses, and government grants.   We build and SELL homes to qualified homeowners, who agree to partner with Habitat, provide sweat equity, attend related training courses, and then receive a 20-year, interest free mortgage for their home.

For more information about Habitat for Humanity, visit
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Tags:Habitat For Humanity, Roofing Contractor, Central Illinois, Peoria, Illinois, GAF, Commercial Residential Roofing
Location:Peoria - Illinois - United States
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