Spa & Resort/Medical Aesthetics Expo To Feature

June 22, 2011 - PRLog -- The Spa & Resort/Medical Aesthetics Expo,http://www.spaandresortexpo.com , June 28-29 at the Javits Center in New York, will feature exciting show floor demonstrations and education including a book signing by skin care pioneer, Dr. Howard Murad.   The two Industry Education Theaters on the Spa & Resort show floor will provide attendees with up to date access to the latest treatments, devices, and marketing strategies for successful spa operations.  Spa & Resort is co-located with HBA Global Expo & Conference and is part of the annual Beauty Week™, at New York’s Jacob K. Javits Convention Center.
   Free educational programming for attendees in Industry Education Theater A http://www.spaandresortexpo.com/industry-theatre, starts with the meet and greet and book-signing by skin care innovator, Dr. Murad on Tuesday, June 28th at 11:30 a.m. to 12 Noon.   He will unveil the secrets to healthier-looking skin and sign copies of his new book, "The Water Secret: The Cellular Breakthrough to Look and Feel 10 Years Younger."
                    The essentials necessary for a successful spa operation in the current economy and ways to  enhance business plans, marketing strategies, and “value driven design” opportunities will be presented by Robert Henry, Principal, Robert Henry Architects and Owner of DermaConcepts USA, Steve Kass, Founder and CEO, American Leisure and Wendy Bosalvage, President, American Leisure.  Titled, “Successful Feasibility, Design and Operations in a New Economy,” this important session will take place both days at 1:30 p.m.
                “Content is King: Creating Fresh Content for Your Brand That Is Fit for a Royal.”  will  feature Wendy Lewis, President, Wendy Lewis & Co Ltd Global Aesthetics Consultancy, on June 28th at 2:30 p.m.  She is an international insider to the world of anti-aging, skin care, beauty and cosmetic surgery as well as noted author of 10 consumer health and beauty books.  
   On Wednesday, June 29th, Dr. Loretta Ciraldo, M.D., Creator, Dr. Loretta Skincare, will offer,   "Beauty Consults and Latest Rejuvenation Trends."  She has been a Board Certified Dermatologist and Academic Dermatology Professor for 30 years, and has been approached by countless Doctors seeking her guidance on the formulation of their own product lines and will be providing personal beauty consultations at Spa & Resort.
                  Industry Education Theater B, http://www.spaandresortexpo.com/industry-theatre will put the spotlight on new procedures, laser treatments, and therapies from Aerolase, Bellecore, ERCHONIA/Santa Barbara Medical Institute and M’Lis.   Attendees will see demonstrations of a cutting-edge device that dramatically diminishes the appearance of cellulite, effective and safe laser treatment for Indian skin, holistic slimming therapies, and the only device with FDA market clearance for the circumferential reduction of the hips, waist, and thighs.  
                Spa & Resort attendees will also have access to the Trend Pavilion (part of the adjacent HBA Global Expo), highlighting cutting-edge trends in makeup, color, packaging, ingredients, and consumer buying and featuring presentations by professional make-up artists like Eve Pearl, top organizations, such as Euromonitor, The Doneger Group, Pantone and Mintel
                  In addition, Spa & Resort attendees can register to attend the HBA Educational Conference, which includes a Skin Care Track that features leading experts going skin deep into new technological break-throughs, novel ingredients, the latest in anti-aging and skin health, trends for the market and future developments and a session on Maximizing the Spa-Retail Connection.   The HBA Conference also has business-building Marketing, Technical, Green and International Business Tracks.  
To register for Spa & Resort/Medical Aesthetics Expo visit www.spaandresortexpo.com.
About Spa & Resort/Medical Aesthetics
          Spa & Resort/Medical Aesthetics Expo (www.spaandresortexpo.com), produced by UBM Live, platforms unique and innovative suppliers and services to leading spa and resort management including owners, directors, senior aestheticians, and massage therapists.   An incomparable education program including hands-on training and networking opportunities gives spa, aesthetic and wellness professionals the tools and products to move their business forward and connect in new ways with their customers.   Join the Spa & Resort communities on:  Facebook, LinkedIn and Twitter.
About HBA Global Expo & Conference
            HBA Global Expo & Conference (www.hbaexpo.com) produced by UBM Live, is the most important product development source—from concept to market—for the cosmetics, personal care, skin care, fragrance and wellness industries and features more than 600 educational and exhibitor partners.  Connect with the HBA Global communities on Facebook, Linkedin and Twitter.

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HBA Events produces the most important product development events for the beauty and personal care industry. Its portfolio includes the annual HBA Global Expo & Conference, Spa & Resort/Medical Aesthetics Expo as well as educational and award programs.