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Follow on Google News | Production Company Perfect Weekend Builds on Impressive SXSW Wins; Enters Advertising MarketOn the heels of the dominant performance of two of their feature films at last month’s SXSW Film Festival, production company Perfect Weekend has announced their arrival into the advertising production arena with a global project for Reebok.
By: Right Word Media, Inc. Additionally, the LA-based company Content Media has acquired the international rights to “96 Minutes,” which it plans to take to the Cannes International Film Festival next month. ''96 Minutes'' -- an edge-of-your- ''We’re proud of '96 Minutes' and 'Natural Selection,' and that both the SXSW jury and the audience were moved by the films,'' Moore-Lewy says. ''Both films reflect the artistic quality and creative integrity that is Perfect Weekend’s calling card and we plan to bring that same aesthetic to our work outside of feature films.'' First up for the company outside the feature film realm is a global advertising/ ''Perfect Weekend prides itself on getting things done,'' Moore-Lewy adds. ''In Hollywood some will talk about making a film for years. We prefer to make them. We plan on bringing that same can-do spirit to our advertising/ In addition to ''96 Minutes'' and ''Natural Selection,'' Perfect Weekend’s current feature film slate includes Odiorne’s first feature ''The Greening of Whitney Brown,'' staring Aidan Quinn, Brooke Shields, Kris Kristofferson, which is set for release later this year; ''The Open Road,'' starring Jeff Bridges, Justin Timberlake and Kate Mara; ''Small Town Saturday Night,'' starring Chris Pine; ''Under Still Waters,'' starring Lake Bell, Jason Clarke, Clifton Collins Jr.; ''Sleepwalking,'' AnnaSophia Robb, Nick Stahl and Charlize Theron; and the documentary ''Branson.'' About Perfect Weekend: Founded in 2004 by producers Justin Moore-Lewy and Charlie Mason, Perfect Weekend brings together the duo’s collective wealth of experience spent as agents at the renowned talent and literary agency International Creative Management in the early 90s, as well as their own individual film production and entrepreneurial accomplishments to form a visionary creative production company focused solely on telling great stories. From the start the company has found success with an eclectic slate of feature films, produced with passion and shrewdly marketed and distributed. End
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