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Follow on Google News | Cedar Lake, Indiana Economy Comes Roaring Back with 44% increase in local business advertising44% increase in local business advertising in the Cedar Lake HomePages® Directory demonstrates optimism and commitment to local consumers.
By: Dick Larkin The US Postal Service is distributing 6,600 copies of the 2011 Cedar Lake HomePages® Directory to every Cedar Lake family, business, and post office box holder. The Cedar Lake HomePages® are a printed community directory including residential and business white pages, a community information section, and a categorized local business Yellow Pages. Local information is also published online at http://CloseBy.com, an Internet Yellow Pages that submits business information to Google. The 44% growth in local business advertising shows evidence of renewed enthusiasm toward the local economy. “It’s very encouraging to see this level of economic optimism in Cedar Lake. Family owned businesses are the backbone of the country, and they do not spend money on advertising unless they are leaning forward.” said Abe Andrzejewski, CEO of American Marketing & Publishing, LLC. Greg Parker, Cedar Lake Town Council Vice President, has witnessed the local economy’s resurgence and is doing his part to continue encouraging growth. “We’ Neal Polachek, President of BIA/Kelsey, a local media consulting and advisory service says, “Local and community Yellow Pages such as HomePages Directories have long been barometers of the local economy. Many small businesses are often among the more sophisticated advertisers and as such, they generally have their thumb on the pulse of the economy and they tend to know what advertising works. It is very encouraging to see this type of growth in Cedar Lake in an otherwise subdued advertising market.” American Marketing & Publishing LLC publishes HomePages® Yellow Pages Directories in print and online at http://CloseBy.com in 415 small and medium sized communities in Kentucky, Illinois, Indiana, Iowa, Michigan, Minnesota, Nebraska, Ohio, Tennessee, and Wisconsin. Founded in 1997, HomePages Directories help families support their communities with complete listings and profiles of local businesses, community information, and residential phone numbers. # # # American Marketing & Publishing LLC publishes HomePages® Yellow Pages Directories in print and online in 415 small and medium sized communities in Kentucky, Illinois, Indiana, Iowa, Michigan, Minnesota, Nebraska, Ohio, Tennessee, and Wisconsin. End
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