Prospect Factory Online releasing a series of 21 articles on email marketing tips for users.

May 16, 2011 - PRLog -- San Jose, California -- May 15th, 2011. – Prospect Factory Online, an Internet Marketing Agency specialized in Internet Marketing strategies, will be launching a complete series of articles about Email Marketing Strategy aimed at small and medium businesses seeking to improve their email marketing campaigns or starting a campaign. The series will contain 21 articles published at their blog in www.ProspectFactoryOnline.com/blog and will conduct the readers through the different steps and considerations for a successful email marketing campaign.

Carlos Guzman, CEO for Prospect Factory, said “there are many email marketing services out there that can help small and medium companies launch and manage their campaigns, but most of them are time consuming to learn, and they focus on the use of the system, but not really on explaining in a  simple way, the considerations any user should take into account when embarking on and email marketing strategy, so we are trying to bring such knowledge closer to the users”.  And explained “through 21 blog posts that are simple to read, the user will be able to learn what he needs to consider for their email marketing campaign so they are ready to sign up to a self-serve system and start their campaign”.

Prospect Factory Online has used Constant Contact for more than five years and the company has a deep knowledge on the platform so many of the suggestions and teaching included in the series are based on the Constant Contact platform.

Because email marketing platforms are fairly inexpensive to use, many small and medium business users throw themselves into them without really planning their campaigns, planning their content and designing a careful integration with social media, thus waiting their time and not getting good results.  “Our goal is to help businesses plan and execute better campaigns that bring them leads, sales and good return on investment”.

The series is completely free and anyone can read it in the blog at www.ProspectFactoryOnline.com blog from May 16th to May 30th or  they can subscribe to the RSS provided in the blog.

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Prospect Factory is an Internet Marketing Agency with offices in Mexico City and Silicon Valley that helps its customers generate lead, buidl brand position and communicate with customers through online marketing strategies.