Lyle & Scott- Stylert.com

Dec. 27, 2010 - PRLog -- Lyle & Scott is a British knitwear brand, formerly known for golfing knitwear. It acquired a younger more fashionable following with young 'casuals' in the 1980s. At the turn of the century the Lyle & Scott brand was re-launched with a strong identity, at once faithful to its rich heritage, while thoroughly updated for a new generation, whose heroes appear in bands and on television as well as on the sports field. The Lyle & Scott Vintage line references the past while drawing heavily on indie and modernist principles. Its slim fit, edgy aesthetic and golden eagle is applied to cardigans, v-neck knits and polo’s in an array of bright colours and neutral shades, worn by the likes of Cristiano Ronaldo and the Arctic Monkeys as well as equally influential street style stars from around the world.
Lyle & Scott was founded in 1874 in the Scottish town of Hawick by William Lyle and Walter Scott. Lyle & Scott’s rich heritage dates back to 1874 when William Lyle and Walker Scott borrowed £1300 to set up a small knitwear company in the Scottish Borders. It wasn’t long before Lyle & Scott earned a reputation for quality and style and the company achieved phenomenal growth in its early years as a consequence. By the 1950’s Lyle & Scott was regarded highly enough to design an exclusive cashmere collection for Christian Dior. In 1967 the now iconic Lyle & Scott Eagle was born and for the rest of the century the brand formed a close association with golf, manufacturing high quality knitwear and outerwear. Inspired first by American golfer Doug Sanders’ love of bright colors, Lyle & Scott would later dress some of the sport’s biggest stars, including Tony Jacklin, Gary Player and Greg Norman.
The brand still draws from a 125 year old archive that includes designs by Christian Dior and Michael Kors. The rejuvenation of the brand can be traced back to 2003 with the launch of the ‘Vintage’ collection with its ‘Golden Eagle’ logo. It was taken up by a host of indie bands and youth TV presenters. In 2005 following the success of the Vintage range, Lyle & Scott’s first stand-alone store opened in London’s Covent Garden on King Street.

http://www.stylert.com/

http://blog.stylert.com/2010/12/27/lyle-scott-knitwear-st...

# # #

Stylert.com alerts you to styles and trends in clothing and lifestyle products from around the world. Visit our blog:

http://blog.stylert.com
Website:
http://stylert.com/