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| ![]() KRAA Security’s CEO Gary Bahadur to Discuss Social Media Security in Corporate EnvironmentsKRAA Security’s CEO Gary Bahadur will Discuss Social Media Security in Corporate Environments and Ways to Reduce Risk and Reputation Damage at the Hacker Halted Security Conference in Miami FL October 14th 2010.
By: Jasmine Jones What new security challenges will be posed by Social Media utilization in the workplace? Corporations and professionals will face challenges in monitoring the online conversations for mentions of their products, brands, services, customer service, key employees, for identifying trademark infringements and copyright violations, and for understanding trends in their industry and the competitive landscape. Companies will additionally face challenges in determining the influence of people, as well as the impact of their mentions and threats they face from social media sources. Further challenges associated with social media include: • Creating appropriate strategies to deal with numerous inherent risks • Allocating resources for planning, maintenance, and corrective action • Developing enterprise-wide social media policies • Establishing and implementing business processes to address social media activity related to PR, recruitment, customer service and product development • Hiring, training, and developing community managers from within the company • Determining metrics and performance measurements related to various objectives for social media, including risk mitigation tactics Corporate staff such as Directors of Human Resources, Marketing, Sales and other Executives need assistance in developing and implementing a security strategy for Social Media usage and reputation management. Employees need guidance into what is appropriate in how they utilize and leverage social media in the workplace as well as show how social media can hurt them if they use it inappropriately and methods in which it can affect their company. The 2010 Hacker Halted USA Conference in Miami speaking engagement will provide attendees a structured approach to Secure Social Media policies and processes. The conference will be held at the InterContinental Hotel, Miami October 13-15, and Mr. Bahadur will speak on October 14. About KRAA Security KRAA Security (www.kraasecurity.com) KRAA Security is Mr. Bahadur’s third technology company. He was the cofounder and CIO of Foundstone Inc, a $20M security vulnerability risk management firm with offices in the United States, Singapore and India and was Foundstone was sold to McAfee in 2004. Prior to KRAA Security, Mr. Bahadur was the President and cofounder of Ether2 Corporation and Senior Vice President at Bank of America. For more information about the Hacker Halted Conference visit http://www.hackerhalted.com. Contact: Jasmine Jones KRAA Security 888-KRAA-911 info@kraasecurity.com http://www.kraasecurity.com http://blog.kraasecurity.com # # # KRAA Security (www.kraasecurity.com) End
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