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| Magic Hour Communications launches new Web site for Newbury CollegeMagic Hour Communications, a Web strategy, design and technology integration firm, announces the launch of the new Web site for Newbury College, www.newbury.edu Newbury College is located in Brookline, Massachusetts.
By Magic Hour Communications Dated: September 1, 2010 Magic Hour Communications announces the launch of the new Web site for Newbury College – www.newbury.edu Magic Hour Communications, a Web strategy, design and technology integration firm, announces the launch of the new Web site for Newbury College, www.newbury.edu Located in Brookline, Massachusetts, Newbury College is a small, independent college offering baccalaureate and associate degrees in more than 30 career-relevant majors. The College has three Schools: Arts, Science & Design; Business & Management; and the Roger A. Saunders School of Hotel & Restaurant Management. For Newbury, Magic Hour developed an in-depth Web strategy that included competitive review, key messaging, search engine optimization recommendations, the site information architecture, and more. Then it developed a unique design and built the site with its InfoServeCS content management system. With InfoServeCS, authorized people at Newbury College with only modest technical skills can update all of the information on the site, and Newbury College has real-time control over updates to the site’s styles, communities, calendar categories and other features. Magic Hour Communications was selected to develop Newbury College's new website as part of the College's new branding and marketing program. During the selection process, Newbury was impressed by Magic Hour's thorough understanding of the education market and fresh perspective about the challenges of e-marketing that requires communication to broad and diverse constituencies. Newbury College Vice President for Enrollment Management Joseph Chillo said, "The Magic Hour team was impressive. The folks at Magic Hour were very attentive to our needs and designed a website that properly reflected who we are and the mission of the College. The new website creates a powerful and dynamic presence on the web for Newbury College. “We are equally impressed with the technical aspects of the website that empowers the College staff to make necessary and immediate revisions without concern.” About Magic Hour Communications - Magic Hour Communications helps schools and colleges dramatically improve the effectiveness of their communications through the design and development of advanced Web sites that are integrated in real-time with the school's other databases and systems. Magic Hour goes beyond the narrow focus of “design” firms or “technology” For more information, contact: Louis Gudema 781-647-1600, x234 louis@magic- # # # Magic Hour Communications designs and develops advanced Web sites for schools and colleges. We provide strategy, design, CMS and ongoing hosting and support, and integrate the sites with other databases and systems, and develop custom applications. End
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