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iFind Systems Wandering Shepherd selected for IBM Smart Planet SmartCamp Silicon Valley
iFind Systems’s Wandering Shepherd “Smart Tagging” Ear Tag Selected as One of the Top 5 Startups for IBM’s Smart Planet SmartCamp in Silicon Valley September 8th and 9th, 2010
By: Neil Helfrich
“Every eight seconds, one acre of Brazilian rainforest is deforested illegally, making way for cattle ranching. Deforestation accounts for almost 20 percent of global emissions, creating more climate pollution than all cars, trucks, trains, planes and ships COMBINED”, said Neil Helfrich, Founder & Chief Innovator of iFind Systems.
“The laundering of leather, beef or other cattle products entering into the supply chains to suppliers to many reputable global brands and retailers” said Mr. Helfrich. “This includes a long list of international Blue Chip companies such as Adidas, Reebok, Nike, Clarks, Ford, Honda, Timberland, Gucci, IKEA, Kraft, McDonalds and Wal-Mart from ranches involved in illegal deforestation in the heart of the Amazon rainforest”
Forests play a vital role in stabilizing the world’s climate by storing large amounts of carbon that would otherwise contribute to climate change. The Amazon rainforest is estimated to store somewhere between 80-120 billion tons of carbon. If destroyed, some fifty times the annual greenhouse gas emissions of the United States could be emitted.
Improving the traceability of beef and leather is significant because cattle ranching is the single largest driver of Amazon destruction:
About iFind Systems
iFind Systems, a privately held corporation, is focused on developing future products utilizing the next generation of satellite technology today.
About IBM Smarter Planet SmartCamp
SmartCamp is an exclusive global program bringing together entrepreneurs, investors and experienced mentors who want to build a Smarter Planet. IBM Smarter Planet SmartCamp http://www-05.ibm.com/