Balance Interactive to Update The Mad Bomber® Company Website

Aug. 26, 2010 - PRLog -- Balance Interactive has contracted with The Mad Bomber® Company to create a more user-friendly website that will better showcase products and increase sales.

After completing a usability analysis, Balance implemented a slide show on The Mad Bomber® Company home page, updated the product views to allow buyers to see all options on one page and created a mobile-friendly version of the website. As the project progresses, Balance will make additional usability enhancements to the shopping cart, optimize the website for the best search engine results, and connect the website to various social media platforms.

The Mad Bomber® Company is a multi-national company that manufactures and retails unique outerwear products that combine natural resources with innovative high-tech fabrics. Mad Bomber® is the original and world's largest bomber-style hat manufacturer. The company has traded in China since 1978.

Located in Springfield, Virginia, Balance Interactive is a web development and design firm that helps clients to achieve organizational goals using online technologies and tactics. Balance Interactive is a Small Business Administration (SBA) and a State of Virginia certified woman-owned business. The company is also registered with Virginia’s Procurement Portal (eVA) and the Ariba Commerce Service Network. The company’s website is www.balanceinteractive.com.

For more information contact Jill Kurtz at Balance Interactive, 703-451-8675.

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Balance Interactive, a web development and design firm, helps clients strategically use online tools like mobile, web and email to connect with their customers. Balance also helps clients connect operating and technology systems directly to their website.