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Follow on Google News | 63% Of Entries Coming From Large Brands For The First International Social Media Marketing AwardsThe Bees Awards, first international social media award show, has received entries from every continent. 63% of these entries are coming from large brands.
By: The Bees Awards General Trends Observed: - Every continent has submitted entries: Social media marketing is a worldwide phenomenon. - 14 of the 16 categories have received entries: Market sends the message that social media marketing goes way beyond creating a Facebook page. - 63% of all entries come from large brands: Large brands are embracing actively this new marketing approach on the Web. - 70% of all entries come from specialized agencies: Small/fast-growing agencies are making social media marketing their main expertise and as a result, seem to get the large client accounts. Social media is still an emerging market and there are a lot of questions and curiosities revolving around this new medium. Upon submission, entires have the oppurtunity to become case studies for the international press. Entries are kept 100% confidential unless stated otherwise. The following companies were kind enough to let The Bees Awards use their campaigns as case studies for social media marketing. Explore the following links to learn more about how the international community is using social media professionally: Case Study 1: Lupin Steal Japan Project Agency: 777interactive (Japan) http://beesfeed.posterous.com/ Case Study 2: Ikea Facebook Showroom Agency: Forsman & Bodenfors (Sweden) http://beesfeed.posterous.com/ Case Study 3: One Drop (Cirque du Soleil, non-profit foundation) Agency: Ressac Media (Canada) http://beesfeed.posterous.com/ The Bees Awards - 1st international social media competition for PR, advertising and marketing agencies. On November 9, 2010, 20 judges from 13 countries will honor the best players over 16 different categories. The Bees Awards ceremony will be held at the Legion of Honor and will be live-streamed. The deadline for entry is on October 1, 2010. Agencies who want to submit entries can do so at: http://www.beesawards.com/ Brands who want to take part and sponsor the event can write at: sponsorship@ Media contact: media@beesawards.com Website: http://www.beesawards.com # # # The Bees Awards - 1st international social media competition for PR, advertising and marketing agencies. End
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