Mastermind Connects with BlogHer Conference in NYC

Aug. 4, 2010 - PRLog -- Mastermind Connects with BlogHer Conference in NYC

ATLANTA, August 4, 2010 – Mastermind (www.MastermindMarketing.com), an Atlanta-based social, mobile, digital, and promotion agency, will be in NYC August 5-7 attending the 6th Annual BlogHer conference (http://www.blogher.com/blogher-10).  The agency will be introducing attendees to its Superpages.com® and SuperGuarantee® promotions for a chance to win iPads and ITunes gift cards.  

Mastermind’s presence at the conference (Booth 2014) will be debuting the Superpages.com coupon widget as well as in-conference Tweeting, focus groups, and one-on-one meetings with bloggers.

For SuperMedia, publisher of the SuperYellowPages® and Superpages.com, Mastermind recently launched an online instant-win game with the largest single prize ever offered: the $5 Million SuperGuarantee game (www.SuperSpendingSpree.com).  Players can win the $5 million* grand prize or one of more than 7,000 other prizes ranging from $25 to $25,000.

“This is the perfect way for Superpages.com to develop a one-on-one connection with its audience - by introducing the SuperGuarantee offer and Superpages.com coupon widget to Bloghers,” says Mike Gelfond, EVP of Mastermind.  “We look forward to meeting the attendees and, most importantly, listening to them on behalf of our client.”

About BlogHer
Reaching more than 20 million unique women each month, BlogHer is the leading participatory news, entertainment and information network for women online. Women turn to BlogHer to raise their voices, discuss relevant issues, aggregate their influence and engage with a supportive community of others doing the same.

With blog directories including more than 25,000 quality blogs, reviewed by humans, and a publishing network joining more than 2,500 affiliated bloggers, BlogHer is the only place to find active, authentic conversations representing the full diversity of topics of interest to women.

About Mastermind
Mastermind is the Southeast’s leading social, digital and promotion agency. The agency brings the most innovative techniques to bear for its clients.  Today, through its proprietary “Involvement Marketing” platform, the agency is using social, mobile, digital and promotion to mobilize, motivate and activate client campaigns.  Mastermind programs increase acquisition, sales, cross-sell, retention, loyalty, and customer satisfaction, resulting in higher ROI.

Mastermind is honored to work with leading brands such as Verizon, BMW, Tele Atlas, Coca-Cola, and UPS, among many others.  Its industry expertise cuts across a range of industries, including automotive, financial, grocery, health care, media, non-profit, restaurant, retail, shipping/logistics, sports and entertainment, and telecom/cable.

The agency is ranked in the Top 35 Integrated Marketing and Promotion Agencies by Advertising Age and has been one of PROMO 100 for more than 25 years.  Mastermind is based Atlanta, with staff in Los Angeles, Dallas and New York City.  For more information, visit Mastermind online at www.MastermindMarketing.com.

*Paid as an annuity. No purchase necessary. Internet access required. See Official Rules for details at SuperSpendingSpree.com. Game ends 3/31/11.