The Awarenest Launches Web Marketing Plan to Reach out to Green Business in New York and New Jersey

July 27, 2010 - PRLog -- Launched on Earth Day 2010, The Awarenest has now expanded its reach through a full-scale web marketing plan including Social Media Marketing, a Google PPC campaign, an on-site web blog and monthly newsletters via email.

Reaching out to potential eco-minded readers, supporters and business owners in their own communities, The Awarenest will cover national, global and regional eco-headlines in blog posts as well as providing informative  sustainable living and environmentally positive tips, tools and resources for consumers, activists and business owners.  Resources on the site will endeavor to assist consumers and businesses in who are Green or interested in “Going Green”.

The Awarenest  is dedicated to connecting consumers with  eco-friendly businesses through user-friendly local green business listings. Consumers have the option of searching a growing list of eco-minded companies by county. Businesses listed on The Awarenest reach a growing demographic of consumers ready to buy “Green”.

Accessibility to local, sustainable companies helps users improve their communities and support local business. Businesses listed with The Awarenest gain the potential of enhanced SEO and a well-marketed web presence through their profile page.

Eco-minded business owners have the option of advertising their business on the site to extend their online reach to build their brand. As a green directory, the ads and business profiles will be targeted environmentally conscious consumers and will help businesses reach out to those most inclined to purchase their goods and services.

Find The Awarenest in the Social Media-sphere on the following sites:

•   Facebook
•   LinkedIn
•   Twitter
•   Care2

The Awarenest main website and Facebook page both feature a monthly sweepstakes.

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The Awarenest is a new online service that will connect consumers to eco-friendly local businesses. The service is offered to consumers free of charge and is accessed via the website: www.theawarenest.com. The site is user-friendly so that consumers have easy access to a premier green directory as well as valuable content and connections.

The businesses listed in The Awarenest provide Green products and services and/or practice environmentally positive initiatives in their business operations. Business owners that who use The Awarenest receive marketing/advertising support that includes their own webpage and a branch representative to support their advertising/marketing needs. The service is currently offered in Morris, Essex, Passaic and Hunterdon counties in New Jersey as well as Bucks County, PA and Sarasota County, Florida. The Awarenest has plans to expand nationally later in 2010.

For additional information info@theawarenest.com: http://www.theawarenest.com/about.