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Follow on Google News | Telestream Joins Major Industry Leaders to Offer Video Transcoding Support for WebMTelestream announces free support for WebM web media format along with Google and other industry leaders; FlipFactory, Episode and Vantage video transcoding and workflow products to include WebM/VP8
By: Boxer Systems “A key factor in the web’s success is that its core technologies are open and freely implementable. Video is fundamental to the web experience, and developers and content publishers need an open video format option,” said Mike Jazayeri, Group Product Manager at Google. “We are excited Telestream is joining a broad coalition of industry leaders supporting the WebM project to bring a new era of open innovation in web video.” WebM is a flexible format that provides high-quality video across resolutions and bitrates to support a variety of viewing devices. Computational efficiency enables smooth video playback on low-power devices such as netbooks and mobile phones. WebM is optimized for the web and network video delivery, providing fast video starting and seeking within videos. VP8 is based on 10+ years of innovation in video compression by On2 Technologies. Its predecessors have been installed over two billion times, making it proven technology. Google gained access to the VP8 video codec when it acquired On2 Technologies earlier this year. “Telestream has extensive experience optimizing and deploying On2 technologies and is uniquely positioned to bring the new WebM format to the video consumer, enterprise, media and entertainment markets,” said Barbara DeHart, VP of Marketing at Telestream. “We are excited to join Mozilla, Opera, Google, YouTube, and other software and hardware manufacturers in the WebM project.” Telestream provides the broadest and deepest video and audio transcoding format support on the market today for desktop to server, Mac and Windows systems. Telestream video compression products support more than 120 digital media formats and wrappers, including WMV9, H.264, VC-1, Flash 8, VP6, MPEG-2, and 3GPP. In addition, Telestream video transcoding and workflow products support direct integration with leading third-party systems, allowing users to create and distribute content to virtually any platform or viewing device. Pricing and Availability The WebM format, including the VP8 codec, is included free with all Telestream video transcoding and workflow products. WebM is available immediately in Telestream FlipFactory 7.0 software. It will be available in Telestream’s new Vantage and Episode 6 software products when they are released later this quarter. More information is available at http://www.telestream.net or through Boxer Systems, their UK reseller at http://www.boxer.co.uk/ Trademarked company and product names are the property of their respective companies. About Telestream (www.telestream.net) Telestream provides world-class live and on-demand digital video tools and workflow solutions that allow consumers and businesses to transform video on the desktop and across the enterprise. Many of the world’s most demanding media and entertainment companies such as CBS, BBC, CNN, FOX, CBC, Comcast, Direct TV, Time Warner, MTV, Discovery, and Lifetime, as well as a growing number of users in a broad range of business environments, rely on Telestream products to streamline operations, reach broader audiences and generate more revenue from their media. These companies choose to work with Telestream as they know they will get a trusted and highly skilled technical partner. Telestream products span the entire digital media lifecycle, including video capture and ingest; live and on-demand encoding and transcoding; # # # About Boxer: Boxer have been working for almost 20 years in the Broadcast and Post-Production arena supplying equipment and integrated systems to a range of clients including: Arqiva, BBC, BSkyB, ThomsonReuters, Channel 4, Perform Group, ITV, ITN, The Mill, MPC, Technicolor, Travel Channel and Liverpool FCTV. End
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