Introduce You One Way To Sell Jewelry On Internet

March 30, 2010 - PRLog -- There are lots of ways to showcase your shop items on your blog or site. It becomes so popular that a variety of external tools created by third party companies have sprung up to help sellers promote their jewelry.

But if you think handcrafted means little, think again. Last year people spent over $180 million on goods on the site.

There is and a great sense of community on Etsy. You can chat to other sellers in the forums and you can even use their Alchemy technique to collaborate on designs with other jewelers.

The concept is simple, fees are minimal and the site is easy to use: you generate an account, open a shop and load your items for sale.

Be aware that there's a LOT of fashion jewelry sellers on Etsy. You must be patient before you get regular sales. Make sure that you promote your Etsy shop on any other sites that you have.

Jewelers with a strong theme to their jewelry tend to do best so try not to cram your storefront with a hodgepodge of random designs. Stick to one or one collections and focus on gaining a reputation for that type of jewelry. You can always add new designs and experiment with which sell best.

Appearance matters on Etsy. There is a specific way of photographing jewelry that has become so popular on the site that any jewelry photograph using the same angle screams "Etsy" to me. Photographing your jewelry in a "set" is a common tactic. For example silver beach jewelry is often photographed on pebbles or driftwood, while books, leaves and roofing slate are other popular backgrounds. This style of photography sets a "tone" to your shop or collection, and adds to the handcrafted feel. Over this through your packaging to encourage repeat purchases. For example, a jewelry box hand tied with rafia and a sweet note saying "Thanks, enjoy your jewelry." will appeal to Etsy buyers far over any slick packaging.

As with any type of selling forum, try to get you branding and pricing established from the beginning and don't do much experimenting soon. If you require command $100 per necklace, then aim for that and don't start "apologizing" for the pricing by having slash-sales all the time.

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