500 People Now Following BurroPoker.com on Twitter as the New Poker Site Gains Popularity Overnight

March 5, 2010 - PRLog -- Willemstad, Curaçao – Social media is at the very forefront of contemporary internet marketing. In fact, social networking sites like Facebook and Twitter are changing the way people communicate and do business on the World Wide Web. Companies, both large and small, are making use of these incredible new tools more and more each day, in order to get their message out, make their presence known and keep both their existing clientele as well as potential customers up to speed with regards to new products, services, promotions, updates, news and other important information.

BurroPoker.com, a new online poker site that caters almost exclusively to Latin American and Latino poker players and enthusiasts, is no exception to this new marketing trend. In fact, the company is leading the way in social media based marketing by investing heavily in Twitter as a means of communicating with and informing its players as well as potential users about the BurroPoker.com website’s various features, benefits and promotions.

Twitter is a free social media application that allows people to express themselves by means of brief statements known as tweets. As individuals, companies or organizations gain popularity, more and more people begin to follow their tweets on Twitter. Although it was first used mostly as a way for individuals to communicate with friends or groups of friends over the internet, tweeting is now being utilized by companies as a means for transmitting information their customers and/or potential clients, quickly, cheaply and effectively. In short, Twitter provides an easy, inexpensive way for companies like BurroPoker.com to reach a mass audience on a regular basis.

BurroPoker.com, which is a relative newcomer to the online poker industry, differs from most of its competitors in that it caters almost exclusively to a target market consisting of Latin American and Hispanic poker players and fans. The growing popularity of poker en línea among this demographic in recent years is largely a result of the recent international success of professional Latin American poker stars such as Jose Ignacio Barbero, The Brenes brothers, Angel Guillen and Leo Fernandez. Their exploits have made the game more popular among Hispanics, which has in turn led to increased demand for a site that is specifically designed for Latinos.

Up until now, internet poker sites have catered to quite a different audience. Not only is most of the poker software on the web only available in English, but the vast majority of poker sites also feature content and promotions that exclusively target English speaking readers. BurroPoker.com, on the other hand, is a bilingual site that offers numerous benefits, such as bonuses and promotions, to Spanish speaking players as well as an English speaking audience.

Twitter is the chief method that BurroPoker.com utilizes in order to inform people about these promotions and benefits in addition to other important news and information such as upcoming tournaments, new features and software updates. The site is currently offering numerous special deals, which include a 110% sign up bonus for new players, a rewards program for frequent players and a friend referral program. By announcing these and other promotions via Twitter, BurroPoker.com can keep its players informed about its existing and upcoming programs and features.

El Establo, which is Burropoker.com’s Twitter channel, also features news about current and upcoming live poker events, such as the various Latin American Poker Tour tournaments. Furthermore, it is a great place to find information about BurroPoker.com team players like Bolívar Palacios, José de La Guardia and José Severino. These professionals represent BurroPoker.com at international competitions such as the Viña del Mar tournament in Chile.  http://www.burropoker.com/

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Burro Poker, a gaming company based in the Caribbean island of Curaçao, has developed its own innovative, industry leading software, designed to provide players with an enhanced and enjoyable poker experience. The site offers players several new features that are unique to the online poker world.