Press Day focuses on science innovation

Feb. 18, 2010 - PRLog -- Press Day held at Clare College, Cambridge this week offered editors from more than 30 science publications the opportunity to learn more about a host of innovative products and services that will be seeking to make the headlines in 2010 in the laboratory, life science and biotechnology sectors

Senior executives and technologists from companies including Asynt, Bibby Scientific, The Brady Corporation, Camlab, Eppendorf, IKS International, Quality Systems International, Spectro and Starna Scientific presented numerous state-of-the-art developments in a wide range of technologies. Several of the companies took the opportunity to give pre-launch viewings and demonstrations of new products that will be officially unveiled at a variety of major international trade shows later in 2010.

Product innovations unveiled at the event included: an advanced electronic pipette; chemical synthesis reaction equipment; an enhanced flow chemistry system; a new entry level spectrophotometer and a space-saving, energy-efficient thermal cycler to support PCR research.

The invitation-only event took place in the inspiring setting of Clare College’s newly opened Gillespie Centre and was organised by Cambridge-based marketing agency for the science sector, Phoenix MarCom.

Commenting on the event Paul Carter, Phoenix MarCom Managing Director, said:  “The event attracted delegates from Belgium, The Netherlands and Germany as well as the UK and included presentations, discussions and exhibition materials highlighting a wealth of new bioscience techniques and applications.  We were also fortunate to have as our guest speaker, Dr Thomas Scheuring, Head of Exhibition-Congresses at DECHEMA (The German Society for Chemical Engineering and Biotechnology) from Germany who presented an overview of the work of the organisation which promotes international research and technical advances in the areas of chemical engineering, biotechnology and environmental protection”.



DECHEMA’s flagship exhibition and congress, ACHEMA, attracts about 4000 global exhibitors from 100 different countries and up to 175,000 visitors from the chemical processing, laboratory, life science and biotechnology sectors to the Frankfurt Messe exhibition centre every third year.

# # #

Phoenix MarCom is a specialist marketing communications company, delivering a full range of research, design,
planning and management services for literature, advertising, press and public relations, the internet, exhibitions and
conferences.