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Mini Chill Relaxation Drink The First Of Its Kind To Publish Clinical Trials Backing Effectiveness.
In the fastest growing sector of the beverage industry, Mini Chill distinguishes itself by acquiring scientific proof that the product works effectively and without negative side effects.
Dr. Weeks took these efforts one-step further. He conducted clinical trials of the drink, and had those findings published in a peer-reviewed manuscript.
“I knew when we finished formulating Relarian (the patent pending effective blend in Mini Chill) that it worked to cause relaxation and focus. The next step was conducting trials and submitting my findings to the peer-reviewed process. It’s uncommon in the food and beverage world, but it is the only way to establish your findings as scientific fact. “
The clinical trials, conducted on 60 healthy adults, found that 51 of them experienced increased relaxation and improved mental focus. This research was submitted to The Medical Science Monitor, whose international board of scientists and physicians signed off that the findings were accurate. These findings were then published in the December 2009 issue of the Medical Science Monitor.
Such scientific proof of efficacy is important to a relaxation drink, especially when some of Mini Chill’s competitors are getting bad press for using dangerous ingredients like the sleep hormone, melatonin. In a recent New York Daily News article, Dr. Charles Czeisler of Harvard Medical School was quoted as saying, “Melatonin is a hormone, (Hormones) should not be put in beverages, since the amount people drink often depends on thirst and taste rather than being taken only when needed like any other drug.”
Since the brand’s inception, Mini Chill was never intended to induce sleep, according to Mini Chill founder Steven Panzella, “When I had the idea for Mini Chill, I wanted to make something I could take at work and not have to worry about it interfering with my responsibilities.”
The clinical trials and peer-reviewed process seem to have paid off for Mini Chill and it’s creators. While it seems none of their competitors are immune to the criticism of media outlets calling their brands and products irresponsible or even dangerous, Mini Chill is unscathed by negative press.
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Steven J. Panzella, a former investment banker, fitness expert, and entrepreneur, is the President/founder of Stevenson Products LLC. Mini Chill™ represents the latest trend in the beverage industry: relaxation beverages. Known as the antithesis to energy drinks, relaxation beverages have begun to enter the marketplace with a hot demand. Panzella admits, it was his stressful lifestyle that inspired him to search for a natural and safe way to relax. Determined to "get it right," he spent several months of research and also consulted Dr. Benjamin S. Weeks, PhD, an esteemed scientist and researcher, to collaborate on a formula that would deliver relaxation benefits in a healthy, fast-acting beverage shot. Stevenson Products LLC is dedicated to proving Mini Chill, a peer-reviewed and doctor formulated relaxation drink, is the premier drink in order to relax in these stressful times. The official MiniChill website is http://www.minichill.com
Page Updated Last on: Feb 13, 2010