PapayaHead - A Fun New Way To Create Healthier Meals

Feb. 12, 2010 - PRLog -- Contact: Dean Jenkins, President/CEO
Phone: 360-561-6137; Email: dean@papayahead.com; Website: www.papayahead.com


PapayaHead provides a fun new way to create healthier meals

PapayaHead, an interactive website, allows consumers to select healthier foods and build better meals and healthier diets.  While eating healthy is on everybody’s mind, information about nutrition can be contradictory and confusing.  Allergies, disease states, and just plain food likes and dislikes can make every trip to the supermarket an exercise in frustration.

PapayaHead offers a range of programs to allow users to tailor meals to their own needs.  By taking food preferences, allergies and nutritional needs into account, PapayaHead makes meal selection a fun experience.

Some features PapayaHead.com currently offers;
•A nutrient profile, based on a unique algorithm, measures the nutritional value of a recipe or an entire meal.
•Easy, graphical displays show how well recipes and meals fit within nutrition guidelines.
•Personalized nutrition features help users create a profile that takes likes and dislikes, allergies and health needs into account.
•Food plans and shopping lists with links to discount coupons.

Papayahead also offers a subscription based weekly dinner plan that is healthy, budget friendly, easy to prepare and can be quickly and easily modified to suit individual needs.
•30-day free trial with no credit card. After 30 days you can sign up for only $6.99 per month.

Background

Founder Dean Jenkins from Olympia WA started his journey with PapayaHead in 2005. Jenkins had always dreamed of becoming an entrepreneur and putting his MBA from the University of Washington to good use. With his own family history of heart disease, he tried to find resources to help him “eat well” and was frustrated.  He recognized that for people with this and other medical conditions like diabetes, obesity and allergies, healthy eating was of the utmost importance and that they were facing the same challenge, thus PapayaHead began.

Due to downsizing, Jenkins left Intel Corporation in 2007 to pursue his passion and devote his full attention and efforts to Papayahead.com. The PapayaHead team now numbers 14 people including: Dr. Adam Drewnowski of the University of Washington as Chair of the Scientific Advisory Board; Michael Orbach, Managing Director at Cascadia Capital specializing in the Software and Services industry.

In December 2009, PapayaHead partnered with the University of Washington to apply for an SBIR (Small Business Innovation Research) grant from the NIH (National Institute of Health) with Dr. Drewnowski as the Principal Investigator.  The purpose of the research is to demonstrate the efficacy of a web-based tool like PapayaHead to affect a measurable change in the eating behavior of people at risk.

PapayaHead.com

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PapayaHead provides online tools that make planning meals fun and easy. We help you find food that you enjoy and is right for you.