Green Irene Certifies Over 500 Eco-Consultants in 46 States

Oct. 13, 2009 - PRLog -- Green Irene LLC, which provides eco-consulting services in homes and offices throughout the nation, has announced that it has trained over 500 Eco-Consultants in 46 states since its inception two years ago. As a result, the company has trained more Eco-Consultants than any other organization, according to Rosamaria Caballero, co-founder and the original "Green Irene."

"We train 30 to 50 new Eco-Consultants each month, helping them launch their local green consulting practices," Caballero said. "Our focus is on specialized training for our Eco-Consultants so they can teach people how to save thousands of dollars on their bills by making easy changes to their homes and lifestyles – without turning going green into a hobby. We also sell Green Irene-recommended products and help implement solutions. Our business model is a huge contributor to why we are the leading green home consulting service firm in the country."

As part of Green Irene's flagship service, the 90-minute Green Home Makeover, Eco-Consultants survey an individual's home to develop a set of recommendations for energy conservation improvements, energy efficient lighting replacements, water conservation tools, indoor air quality improvements and ways to reduce harmful chemicals in the home. They also offer researched and recommended green products that are designed to make homes more eco-friendly. The Green Home Makeover is designed to be affordable, at a fee of $99.

According to Caballero, Green Irene teaches Eco-Consultants to assist families in identifying and implementing green home solutions that can lead them to a healthier, safer and more sustainable lifestyle – while saving money by reducing energy and water use.

"All of our Eco-Consultants, or as we like to refer to them, 'Ecopreneurs,' go through a complete training process so they fully understand what it means to be eco-friendly and can successfully launch their businesses," Caballero said.

The training is delivered through Web-based video and other online tools, which they complete on their own schedule. There is also supplemental reading through the company's "Ask Green Irene" database and its independent, authorized Eco-Consultants use checklists and reports in their practice which are updated daily by our green research team, Caballero said.

In addition, a number of the Eco-Consultants are accredited by The Leadership in Energy and Environmental Design (LEED) Green Building Rating System. Others are interior designers, green cleaning business owners, and energy auditors. "These skills add an important dimension to our core Green Home Makeover consulting service," Caballero said, but noted that a mother with young children or a retired person who knows their community also provides great value to their clients. "These Ecopreneurs are a force for positive green change in their community. They are not just doing this for money, but to have the tools and support to help their neighbors live a more sustainable life."

Green Irene Eco-Consultants also hold free GO GREEN Workshops in their communities, which provide some of the information otherwise available in one-on-one consulting. And, they sponsor Green Fundraisers for non-profit groups looking for an eco-friendly way to raise funds.

Caballero and husband, PJ Stafford, founded Green Irene in 2007 using a direct sales model. The consulting services combined with product sales gives Eco-Consultants the opportunity to earn a part-time, professional income doing something worthwhile from which they can be proud. "We felt compelled to start Green Irene because we saw there was a gap between the large amount of information available about greening one's home and the fact that few people seemed willing to undertake the process because of the amount of work involved," Caballero said.

"Our goal is to help Eco-Consultants align their personal values with how they make a part-time income. Few people get that luxury," Caballero said. "We get satisfaction knowing that we are able to magnify our efforts through the work of hundreds of Eco-Consultants helping their clients live more sustainable lives.”

According to Caballero, it can be difficult to run a profitable solo Eco-Consulting practice because so much time is required for research, product selection, marketing and other non-billable activities. Unlike other eco-businesses that only provide training to prospective consultants, Green Irene provides a complete ongoing package of services such as checklists, reports, product fulfillment, access to a green research team, advertising, personal e-commerce Web site and marketing materials, as well as a strong consumer brand identity, Caballero added.

"It's not just about teaching people to consult, but powering their ongoing Eco-Consulting practices," Caballero said.

For more information about Green Irene, please visit www.GreenIrene.com. To learn about how to be an Eco-Consultant with Green Irene, visit www.BeAGreenIrene.com. To find additional information through our online media kit, visit www.tinyurl.com/greenirene-500pr.

About Green Irene LLC
Founded in 2007 by the original "Green Irene," Rosamaria Caballero, Green Irene helps people save energy, water, and money. Founded on the notion that everyone can make a difference with simple changes in lifestyle and habits, Green Irene Eco-Consultants perform Green Home Makeovers and Green Office Makeovers with advice and products to make your living or working area more eco-friendly. The only Green Home Consulting firm with a national reach, Green Irene has trained over 500 Eco-Consultants in 46 states. The goal for Green Irene Eco-Consultants is to lead your family members and coworkers to a healthier, safer and more sustainable lifestyle, and save you money, energy, and water with its consulting services and green home and office products. Green Irene is an accredited member of the Better Business Bureau and Green America's Green Business Network. For more information, visit www.GreenIrene.com.

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Green Irene is on a mission to “Green Our World, One Home and Office at a Time.” Local Eco-Consultants implement proven green home and small office solutions through its consulting services and Green Irene-recommended products.