Training on:‘Retail Selling & Customer Service Skills’

Aug. 20, 2009 - PRLog -- Master Program on:
‘Retail Selling & Customer Service Skills’   ‘Retail in Detail’

This Retail Selling & Customer Service Skills Program-‘Retail in Detail’ is a very comprehensive 3-Day workshop, covering each step of the Retail Sales Process & crucial Customer Service Skills in detail, and is aimed at all retail sales/counter, customer service & shop floor staff, supervisors/team leaders & their managers!

Pl see: www.SalesTrainingIndia.com for feedback/ comments from our past participants

Contents of the 3 Day Program

v   Developing the right attitude/mental preparation/personality
v   P-E-R-S-O-N-A-L S-K-I-L-L-S- Business Etiquette/ Personal Grooming
v   Attributes of a Professional Retail Sales Person
v   The buying /Sales Process
v   How & Why people buy
v   What makes someone buy from a particular Salesperson/Company?
v   Understanding & Identifying different buyer types & consumer lifestyles!
v   Special characteristics that distinguishes retailing from other types of business!
v   What makes retail shoppers tick!
v   Components of a great retail image! Attraction factors- attracting customers to the store!                                                                                                                                                                                
v   The S-A-L-E Strategy- Separating the ‘real buyers’ from the ‘just lookers’
    -Stop
    -Ask
    -Listen
    -Empathize, Enthuse, Explain & Engage!                                                                
v   The G-U-E-S-T Plan to Selling!
    -Greeting Customers (First & positive impressions! establishing trust & value!)
    -Uncovering needs (Understanding & fulfilling the needs)
    -Explaining the product/service/Painting a mental picture! (Selling benefits)
    -Solving customer concerns/objections
    -Techniques to help the customer to ‘buy’…because people, hate being sold!
v   Selling to the opposite sex!
v   Maximizing sales opportunities (Add-on selling, Up selling & Cross selling)
v   Customer Follow up/ Referrals etc
v   Why retail sales are lost –And how to avoid them!
v   Tactics to avoid common customer complaints about retailers!
v   Understanding the Customer Cycle-Present, Potential, and Lost Customers
v   Are ‘Nice Customers’ ruining YOUR business?
v   A Complaint is a gift!! Welcome it!
v   Why ‘Nice’ customers don’t complain-they just move away!
v   Encouraging Complaints & empowering frontline to take care of them.
v   What do your Customers want? What do they expect when they complain or have a problem.
v   A Process for Handling Complaints/Angry customers.
v   Understanding the ‘LIFE TIME VALUE’ of Customers!
v   The C-A-R-E Principle!
v   A Six-Step Approach for close attention to customer service that will help keep the retailer’s eye on the consumer, to create an enjoyable experience and help the customer return!
v   A Master Plan for Success!
This program is a must for all Retail Sales/Counter, Customer Service & Shop Floor staff, Supervisors/Team leaders & their Managers who are keen on creating a retailing experience that is enjoyable by encouraging customers to return in the future!

                                                                                                                                                                           
How the course works:
The approach used would be more of a SEE & REMEMBER, along with DO & UNDERSTAND, using audio-visuals, video clippings, exercises & role-plays.
About 6 videos related to the Retail sector at various stages would be shown to reinstate the above points.   
Participants are provided a full understanding of both the buying & selling processes together with overall moulding them into a Customer friendly team while stressing the importance of being well organized. Over the period of the course participants work through the 6 step sales process, practicing the skills at each stage, so that their selling skills are developed & reinforced. During the course they work on selling their Jewellery, making the role-plays realistic & practical

-------------------------------------------------------------------------------------------------------------------
Call:    (091) (044) 4353 1000          4353 1300                     +91 98400 99899                    
Email: training@SalesTrainingIndia.com             training@CollectionSkills.com


We service some of the top most names as Clients in India, Middle East & SE Asia…
names and testimonials of which can be seen on the websites listed below:
Websites: www.FirstContactAcademy.Com         www.SalesTrainingIndia.Com
      www.CollectionSkills.Com                   www.EtiquetteWorks.in
www.ManualPreparation.com

# # #

Sales Training India, are specialists in sales training & carry out Retail Sales Training Programs for the Auoto, Jewellery, Clothing, Arts & Crafts & Home Appliances & other sectors.