How to Avoid Low Quality Contractor Leads

A good contractor is always on the hunt for quality contractor leads, and can weed out the good contracting leads from the bad. This method, however, isn’t practiced by many.
By: Kip Charles
 
July 10, 2009 - PRLog -- Contractor leads are essential to the growth and maintenance of any contracting company. Have them in plenty, and your contracting company is thriving and successful. Go through a shortage of quality contracting leads, and watch how difficult it becomes to maintain your contracting company and how tight and small your income and budget will become. A good contractor is always on the hunt for quality contractor leads, and can weed out the good contracting leads from the bad. This method, however, isn’t practiced by many; So they have taken on low quality contractor leads and have reaped the consequences of their actions.

There are many reasons to avoid low quality contractor leads; here are a few to think about:

     First off, you should avoid low quality contractor leads because they do not bring in sufficient income to your contracting company. The end result of following up on a low quality contractor lead is wasted manpower, funds, and time. “The worst thing that can happen to a contractor”, says Kip Charles of http://www.contractorleadssuck.com, “is that they have invested time and money into a contractor lead, only to realize that it was complete garbage.” Don’t invest any of these in a contractor lead if you have reason to believe that the contractor lead is of a low quality. Research the contractor lead and then decide whether it is worth your time, efforts, energy, and most importantly, your money.

      The second reason you should avoid low quality contractor leads is because they do nothing to further the prestige and reputation of your contracting company. Small jobs will not carry the same weight and respect that being the sole contractor on the new city office building or high-rise apartment building will carry. The price tag on each project will, undoubtedly, dictate how much weight the project will carry, and also, how much prestige your contracting company stands to gain. Do you think Donald Trump would hire a contractor who is content in doing small projects based off of small contractor leads? Or, will he go for the contracting conglomerate, which has had HUGE contracting projects under their belts? Those huge conglomerates, however, have started off where your contracting company may be at right now, so step up your game, and watch your prestige go up with you. Not to be outdone, there are small projects that your contracting company may do, and based on the uniqueness and skill exhibited in it, it also can enhance your contracting company’s stature.

     Finally, these low quality contractor leads just aren’t worth your time and energy. Don’t waste it by running after every contractor lead that pops out to you and your contracting company. With the state of the economy, it is imperative that contractors learn to differentiate between the good contractor lead and the bad, or else it can take out a HUGE chunk of their income and revenue. Take the time out, again, to research every contractor lead that comes across your desk, and discern whether it’s a good contractor lead and follow up, or if it’s garbage, and throw it out. Give quality contractor leads and quality clients your full attention when you have found a contracting lead that is up to snuff. They are entitled to it, and it is your duty as a contractor to do so.

# # #

The market is saturated with firms who depend on technology and have lost their focus on marketing creativity. With many of them focused only on making money for themselves, they have failed to make money for their clients. http://www.ursalesguru.com
End



Like PRLog?
9K2K1K
Click to Share