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| Cypress Hits Half-Billion Mark in Shipments of PSoC(R) Programmable System-on-Chip DevicesWorld’s Only Programmable Embedded Systems Design Platform Continues Phenomenal Growth Path
By: Cypress Semiconductor PSoC devices, which combine programmable analog and digital blocks with memory and a microcontroller, deliver a unique solution that offers designers unmatched flexibility, integration and time-to-market. With the PSoC Designer™ development tool, customers use pre-built, configurable library elements for both analog and digital functions. This novel embedded design methodology frees engineers to focus on developing new products and features, rather than focusing on time-consuming microcontroller programming. The PSoC ramp is arguably one of the fastest in the history of embedded systems. Market leaders such as HP, Cisco, Motorola, IBM, Honeywell, Samsung, LG, Lenovo, Haier, Acer, Fujitsu, Hitachi, Nintendo, Sharp, Philips and Gaggia are among the thousands of PSoC customers worldwide. PSoC devices are at the heart of a near-limitless variety of applications, including home appliances; cell/smart phones set-top box platforms; electric toothbrushes; The PSoC architecture is also at the core of other Cypress offerings, such as the TrueTouch™ touchscreen solution, CapSense™ touch-sensing, CyFi™ low-power RF, and EZ-Color™ LED lighting. "PSoC is the product of elegant and economical thinking on how to build a truly versatile solution for embedded applications," "Half a billion shipments in such a short period of time proves that the unique approach that PSoC offers in addressing embedded system design has struck a chord in the industry," said Tom Starnes, principal at market research firm Strategy Sanity. "Flexibility is key when a product is being developed and the more easily you can create, and later shift your design, the more likely the end product will hit the target market." PSoC—Because Change Happens PSoC devices employ a highly configurable system-on-chip architecture for embedded control design, offering a flash-based equivalent of a field-programmable ASIC without lead-time or NRE penalties. PSoC devices integrate configurable analog and digital circuits, controlled by an on-chip microcontroller, providing both enhanced design revision capability and component count savings. They include up to 32 Kbytes of Flash memory, 2 Kbytes of SRAM, an 8x8 multiplier with 32-bit accumulator, power and sleep monitoring circuits, and hardware I2C communications. A single PSoC device can integrate as many as 100 peripheral functions saving customers design time, board space and power consumption while improving system quality and reducing system cost. The flexible PSoC resources allow designers to future-proof their products by enabling firmware-based changes during design, validation, production, and in the field. The unique PSoC flexibility shortens design cycle time and allows for late-breaking feature enhancements. All PSoC devices are also dynamically reconfigurable, enabling designers to morph internal resources on-the-fly, utilizing fewer components to perform a given task. More information about PSoC products is available at www.cypress.com/ # # # About Cypress Cypress delivers high-performance, mixed-signal, programmable solutions that provide customers with rapid time-to-market and exceptional system value. Cypress offerings include the PSoC® programmable system-on-chip, USB controllers, general-purpose programmable clocks and memories. Cypress also offers wired and wireless connectivity technologies ranging from its CyFi™ Low-Power RF solution, to West Bridge® and EZ-USB® FX2LP controllers that enhance connectivity and performance in multimedia handsets. Cypress serves numerous markets including consumer, computation, data communications, automotive, and industrial. Cypress trades on the NYSE under the ticker symbol CY. Visit Cypress online at www.cypress.com. End
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