Improving Patient Engagement in Health Improvement Programs for Lasting Behavior Change

Feb. 5, 2009 - PRLog -- MANASQUAN, NJ, USA — The good news is that two out of three consumers are willing to participate in health improvement programs. Telephonic and online health improvement programs are cost-effective multi-modal methods of reaching individuals where they are in their lives and the behavior change continuum. However, before organizations can reap the ROI associated with healthier behavior, participants must be fully engaged in these programs. Three industry experts will provide tactics to improve engagement rates during a February 18, 2009 webinar, "Improving Patient Engagement in Telephonic and Online Health Improvement Programs for Lasting Behavior Change."

The 90-minute webinar, scheduled for 1:30 p.m. Eastern on February 18, 2009, is sponsored by the Healthcare Intelligence Network. Learn more about engaging patients in behavior change at: http://www.hin.com/cgi-local/link/news/pl.cgi?patientengagementrel.

NEWS FACTS:

--- Scheduled Speakers: Dr. Randall Williams, chief executive officer, Pharos Innovations; Dr. Thomas Kline, medical director, Iowa Medicaid Enterprise; and Katherine Scher, R.N., C.C.M., program manager, Center for Clinical Care Design, Henry Ford Health System.

--- Conference Highlights: Recruiting patients into health improvement programs; improving enrollment and engagement rates; implementing engagement tactics that motivate even resistant patients; and maximizing patient touch points to enhance engagement.

--- Target Audience: CEOs, medical directors, disease management directors, managers and coordinators, health coach managers, health coaches, health plan executives, care management nurses, physician executives and business development and strategic planning directors.

--- Webinar Formats: 90-minute live webinar on February 18, 2009 includes a 30-minute Q&A; “On-Demand” rebroadcast available February 20, 2009; 90-minute training DVD or CD-ROM with printed transcript available March 11, 2009. Get more information on engaging patients in health improvement efforts for lasting behavior change at: http://www.hin.com/cgi-local/link/news/pl.cgi?patientenga....


QUOTE ATTRIBUTABLE TO MELANIE MATTHEWS, HIN EXECUTIVE VP AND COO:

To view Melanie Matthews's profile, please visit: http://www.hin.com/bios.html#mm.

“Improved patient engagement rates translate into behavior change, which can dramatically improve participant health status and associate healthcare spend and program success."

Please contact Patricia Donovan to arrange an interview or to obtain additional quotes.

About the Healthcare Intelligence Network — HIN is the premier advisory service for executives seeking high-quality strategic information on the business of healthcare. For more information, contact the Healthcare Intelligence Network, PO Box 1442, Wall Township, NJ 07719-1442, (888) 446-3530, fax (732) 292-3073, e-mail info@hin.com, or visit http://www.hin.com.

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The Healthcare Intelligence Network (HIN) is an electronic publishing company providing high-quality information on the business of healthcare.