Independence Visitor Center Announces New Director of Marketing and Communications

The Independence Visitor Center Corporation (IVCC) has announced the appointment of Lauren Tosti to Director of Marketing and Communications, effective October 6, 2008.
By: Susan Prior
 
Oct. 13, 2008 - PRLog -- Tosti, who previously served as Marketing Manager, will be responsible for planning, budgeting, implementing, and measuring all marketing initiatives and special programming related to the Visitor Center with the ultimate goal of driving visitation.

In her previous role as manager, Tosti was responsible for all written and public communications, including public relations, web content and printed publication content as well as event coordination. Since joining the Visitor Center in September 2007, Tosti increased the visibility of the facility significantly, and implemented unique programming and website features which ultimately have led to increased foot traffic at the Visitor Center,

Prior to joining the Visitor Center, Tosti served as Public Relations Manager at the Bucks County Conference and Visitors Bureau (BCCVB).

Tosti holds an M.A. in Professional Communication from LaSalle University and a B.A. in Journalism, Public Relations, and Advertising from Temple University.

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About the Independence Visitor Center
The Independence Visitor Center, located at 6th & Market Streets, across from the Liberty Bell, provides the region’s best event and attraction information to visitors and locals alike about Independence National Historical Park, the City of Philadelphia and the countryside. Open daily at 8:30 a.m. seven days a week (with the exception of Thanksgiving, Christmas, and New Year’s Day). For information, visit www.independencevisitorcenter.com or call 215.965.7676.
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Source:Susan Prior
Email:Contact Author
Zip:19107
Industry:Marketing, Tourism, Non-profit
Location:Philadelphia - Pennsylvania - United States
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