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Follow on Google News | Boots.com Wins Exclusive Launch Of New Boss FragranceBoots.com win exclusivity period for the eagerly awaited new Boss fragrance, Boss Pure
By: Boots Boss Pure (http://www.boots.com/ The packaging for Boss Pure was inspired by the modern interpretation of an urban wall of water and resembles the light-reflective surface of water by combining glass and metal. The range incorporates ten lines including Eau de Toilette in 30ml, 50ml or 75ml, an Aftershave Lotion available in either 50ml or 75ml, a Shower Gel, Deo-Stick, Deo-Spray and Aftershave Balm. Ged Studart, Fragrance Buyer for boots.com said, “We are really excited to have gained exclusivity for this new men’s fragrance. Boss (http://www.boots.com/ boots.com (http://www.boots.com/ The exclusive launch of Boss Pure follows on from several other highly successful launches including Diesel Fuel for Life and Gucci by Gucci. About Boots Boots is the UK’s leading retailer of beauty products, including mens fragrances (http://www.boots.com/ Boots Pharmacy Superintendent is responsible for healthcare advice provided in relation to Pharmacy medicines and other healthcare advice located within the Boots Pharmacy pages of Boots.com. Boots.com is the trading name of Boots.com Direct Limited (VAT no. 116 3001 29) an Alliance Boots company. All other information and advice on boots.com is the responsibility of Boots.com Direct Limited. For all press enquiries please contact Carrie Eames PR Manager Boots D90E F07 Thane Road Nottingham NG90 1BS Tel: 0115 959 5995 Website: www.boots.com/ End
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