New Children's Book By TV Presenter and Zoologist Teaches The Importance Of Protecting Insects

CHICAGO - Oct. 22, 2025 - PRLog -- Chicago, IL—Today, Inspirebytes Omni Media announces the release of a new children's book, Who Makes the World Work?, written by British zoologist and television presenter Yussef Rafik. Using an apple as a tangible example, we are invited to follow along as Yussef traces the apple's life cycle from pollinators to detritivores, and everything in between. By breaking the process down into specific steps, children learn just how important it is to protect the bugs we share space with, including providing a home for them, whenever possible.

Though written primarily for children aged 4-7, Who Makes the World Work? is a book for kids of all ages and their family members. With a focus on teaching through storytelling and written in rhyming verse, Rafik shares his passion for the invertebrate world by documenting their role in creating food and supporting life on earth. With beautiful illustrations by celebrated Canadian artist, Kelly Ulrich, this is a book that is sure to be an instant favorite and a staple of every family bookshelf.

From Yussef, "I hope this book sparks curiosity in children and encourages families to celebrate and care for the tiny creatures that play such a big role in making our world work."

Who Makes the World Work? is available now in English for US$15.95.

About Inspirebytes Omni Media:

Inspirebytes Omni Media (IOM) is a women-owned and -operated publishing and multimedia company dedicated to effecting positive change by producing books and other products that are inspirational, educational, and entertaining. Through our core principles—service, authenticity, integrity, and fun—we collaboratively develop, promote, and leverage good work in the world. For more information, visit www.inspirebytes.com.

About Yussef Rafik:

Yussef Rafik is a British zoologist, wildlife TV presenter, and children's author. Having worked as a zookeeper before moving into TV presenting, he is most known for his work on BBC Earth, hosting shows such as Bugface, After We've Gone, and 24 Hours With. Yussef's passion for invertebrates invites young audiences to explore the world beneath their feet in a new way. By focusing on some of the planet's less-loved but equally important creatures, he aims to inspire more people to cherish our natural world.

About Kelly Ulrich:

Kelly Ulrich is an artist from the west coast of Canada, who likes painting so much she created a rain forest in her kitchen! When she's not busy dreaming up new children's stories, she can be found sipping a cup of tea in her backyard while watching nature, or working on her successful comic strip series on Instagram: "Nala, Dean & Vinny."