Major Brands (Pepsi, Hershey's, Hormel, Smithfield Foods) Tapping Into Independent Film

LANSING, Mich. - Nov. 2, 2023 - PRLog -- Collective Development Inc. (CDI) from Michigan, has a global audience via filmmaking. After nearly three decades several notable international brands are now aligning themselves with the award-winning motion picture production company. CDI films are often historical pieces with a positive message. The films are distributed by Twin Engines Global, putting tens of millions of eyes on their stories. CDI's handcrafted storytelling is driven by a group of actor/producers who put story first. The scripts are being written by CEO, DJ Perry who also supervises production.

"I believe the art of storytelling represents effective communication. A good story can speak directly to the heart and minds of audiences. It unifies, inspires and reminds us that stories are for everyone." – DJ Perry, CEO Collective Development Inc.

Silent Night In Algona, a WW2 drama based on true events was filmed in Iowa and after 9 months in the theatres the film is heading to home video. It premiered in the TOP 50 pre-orders on Amazon and will release to streaming and DVD on December 1st in time for Christmas. Hershey's and Hormel/Spam, products are in the story. Smithfield Foods came on board as a sponsor citing the positive story, something much needed in today's world. The film can be pre-ordered

CDI just wrapped up filming Harsens Island Revenge, adapted from the book of the same name. It focuses on true events following WW1, whereas the infamous Purple Gang and WW1 veterans came into conflict over illegal booze. The film again features a slew of sponsors including Pepsi, who will be working with CDI moving forward. Pepsi will play a part in the film's release next year to theatres and are in talks to participate in future projects now in development.

"The future is bright for CDI showing that they too can be part of originating a successful advertising campaign. Currently, a "Classically Cool Pepsi" campaign is in the works to coincide with the Harsens Island Revenge 2024 release. We are proud and excited to represent Pepsi from a local level, to represent the great brands that we sell and to be a partner with CDI which continues to grow and innovate much like we do year after year. This partnership between CDI and Pepsi is like the combination of Pepsi being poured over ice, it just goes better together. Marketing and advertising executives are discovering that creative and original new campaigns can originate with independent storytellers like Collective Development Incorporated."

– Mark Balko, Pepsi Sales Manager

Collective Development Inc.
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