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Follow on Google News | Strategic Communications Group Introduces Free Content Syndication for B2B MarketersContent +Insights allows marketers to share blog posts, case studies, white papers, industry research, and other thought leadership content with buyers in business market segments
A defining trend in business-to- Yet, there are limited offerings to help marketers put thought leadership content in front of buyers in business market segments. Social media advertising with Google, LinkedIn, Twitter, and other platforms can be too broad. Content distribution relationships with traditional publishers is often pricey. Content +Insights is fast, easy-to-use, and there is no charge to submit content for syndication. More than 40 companies have already used the service, including Archive360, Bright.md, CareCloud, Hyperscience, Presidio Federal, RocketFuel, among others. "Marketers have done an exceptional job creating thoughtful and educational content to help buyers make a more informed purchase decision," said Marc Hausman, Strategic's president and CEO. "The challenge is how to place that content in front of buyers in a way that is targeted by industry segment. That's what we have with Content +Insights. And there is no cost to submit content for syndication." About Strategic Strategic is a digital media company for the modern marketer. We help business-to-
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