PATRIZIA FIANDRINI "DAILY" 2021 - Continuity, discontinuity and vision

The upheaval of the balance and commercial rules of the past few months has led many fashion houses to make strategic choices that until three months ago they would not even have guessed.
By: Infobrands
 
 
Pict September 2020
Pict September 2020
LOS ANGELES - May 28, 2020 - PRLog -- Patrizia Fiandrini's response to the great success achieved during the New York fashion week was "suffocated" by the serious health emergency that hit different parts of the world.

The marketing and communication programs set by Studio Del Vecchio for 2020 have logically suffered a setback.

This despite the temperament of the designer has confirmed the great energy that has been the absolute protagonist of her stylistic path since the beginning. September will mark the month of continuity with the new collection, deliberately divided between first and second lines but with absolute respect for haute couture and great attention to the daily outfit for which, Patrizia Fiandrini Daily, is the reference brand.

The upheaval of the balance and commercial rules of the past few months has led many fashion houses to make strategic choices that until three months ago they would not even have guessed.

Thanks to the proactive ability of "Modamica di Vimodrone", a multibrand for the promotion and sale of the most important international fashion brands, it will be possible to buy some items from the 2020 collection of the Umbrian maison in e-commerce and then find, in September, on the same platform, the daily proposal for 2021 (all season) currently in production.

Modamica di Vimodrone, partner of Studio Del Vecchio, fosters easy access to the reference designer proposals through e-commerce while keeping intact the peculiarity of a company that places the historic Lombard showroom at the service of its customers.

For the creation in September of the "daily" catalog, currently, everything is still in the embryonic phase and there is no news on the choice of location and testimonial 2021. The photographer and talented filmmaker Federico Mancuso and the well-known are confirmed as every year Hairstylist Tony Prosia.

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Moreno Forte
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Tags:Patrizia Fiandrini
Industry:Fashion
Location:Los Angeles - California - United States
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