Brands in the Time of Corona Virus: 10 Examples in Ghana: VOL 2

As African marketers and observers of all things "brands, we have been inspired by brands in Ghana who have responded to the pandemic and the various ways they have provided support.
ACCRA, Ghana - April 23, 2020 - PRLog -- The COVID-19 pandemic is having a devastating impact on businesses in every industry in every part of the world. In many countries, the private sector has played an immense role in responding to the needs of governments, health care workers and communities while also supporting the efforts in the battle against the spread of the virus.

We compiled our first list of 10 Brands in Ghana in the Time of Corona Virus a few weeks ago. Since then, there has been so many more amazing stories that we decided to compile another list to highlight and applaud even more companies and individuals who are making a difference.

Kempinski Hotel Gold Coast City
Industry: Hospitality

Partnered with the government of Ghana, through the Ministry of Gender, Child and Social Protection to set up a soup kitchen to feed the homeless and the underprivileged during the lockdown period.

Hollard Insurance Ghana
Industry: Insurance

Hollard Ghana was one of the first financial institutions to donate GHS100,000 to the COVID-19 Fund established by the Ghanaian Government to urgently finance efforts from the private sector to contain CoronaVirus.

Brand: Kwarleyz
Industry: Real Estate

Real estate developer and hotelier, Nana Kwame Bediako aka "Freedom Jacob Caesar", pledged Number 1 Oxford Street, a $53 million, 5-star luxury hotel to be used as a quarantine location or isolation centre should the need arise.

Industry: Technology

Donated two fully installed ultramodern Video Conference Facility to Ghana's Ministry of Health to help the ministry communicate effectively with colleagues from other jurisdictions and the rest of the world and reduce physical contacts between the Ministry and hospitals.

Bacardi + Marina Market
Industry: Spirits

Delivered #StayHome Survival Kits comprised of spirits (Bacardi, Bombay Sapphire, Dewars, Grey Goose), mixers and grocery store vouchers to encourage people to enjoy lockdown by making cocktails at home.

Industry: Technology

mPharma has created a solution equip and re-purpose private labs into COVID-19 testing centres with PCR equipment and test kits.  mPharma has also acquired 10,000 testing kits which it will donate to the government to supplement their efforts to test more people

See Our Vol 1:

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