SCORE International And 4 Wheel Parts Partner For the 2019 SCORE Baja 1000 Off-Road Race
4 Wheel Parts Signs Multi-Year Partnership With SCORE International As Presenting Partner And Official Retailer
By: SCORE International
categories in all regions," says SCORE Marketing Manager Jim Ryan. "We applaud this bold move as a recognition of SCORE's strength in the market place and for attracting new partners that will have a major impact with SCORE International's participant and off-road performance fan base, that includes the automotive, off-road and powersports enthusiast markets."
The 4 Wheel Parts logo and presence will be highly visible at these iconic races and in SCORE's marketing programs starting with the 2019 BFGoodrich Tires SCORE Baja 1000 Presented By 4 Wheel Parts in November. "Partnering with SCORE International is an exciting endeavor for 4WP," says 4 Wheel Parts CEO, Craig Scanlon. "It's an authentic way for us to continue our commitment to supporting the core of the off-road industry, our large enthusiast customer base, and our extensive staff of 4WP off-road experts. SCORE, with its over 50 years of heritage in off-road, perfectly aligns with who we want to be involved with as a company. I speak for the entire 4 Wheel Parts family when I say that it's an honor to be a partner and to support the SCORE International series in the world's most iconic off-road racing events."
About 4WP- The retail division of Transamercian Auto Parts, 4 Wheel Parts is the largest retailer of Jeep, and off-road aftermarket parts in North America. 4WP and Transamerican Auto Parts (TAP) are owned by Polaris Industries Inc.
About SCORE International – SCORE International is the most recognized name in off-road motorsports with globally recognized race brands, the SCORE Baja 500, and SCORE Baja 1000 which was voted as the "Top Motorsports Race" for two years in a row by USA Today. SCORE reaches more than 115-Million households with its four 2019 races televised on the ABC Network and World of X Games, as well as SCORE Marketing assets that reach more than 3-million page views per month.
For more information, visit http://www.score-