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Follow on Google News | Smart Baking Company launches ME:30 campaignEffort encourages customers to take some "me" time, anytime with ME:30
By: Wellons Communications With Smart Baking Company's newest campaign, however, when you check the time, it can always be ME:30. The new campaign focuses not just on the body, but on the mind. The ME:30 idea encourages people to take a break their way, whenever they need it, with products that support their health, diet and fitness goals. "Our products are cutting edge in terms of formulations and ingredients, but that's not what our customers love," said Joanne Walter, Smart Baking Company's Chief Marketing Officer. "They connect with the fact that these products make it possible for everyone to enjoy dessert or bread, no matter their diet, and how that makes them feel. This new campaign speaks to that." The company's newest product, the Smartmuf'n™, kicks things off with breakfast. It features just 90 calories and 12 grams of fiber and 9 grams of protein with a delicious chocolate chip taste. It's the perfect meal for busy people to grab for some ME:30 on the go. Smart Baking Company's Smartbuns® keep things going at mealtime. The gluten-free buns satisfy with 10 grams of protein and 12 grams of fiber and only 72 calories. They're a great go-to for a relaxing dinner at the end of a long day. And at just 38 calories with 5 grams of fiber and 4 grams of protein, Smartcakes® are a dessert that you can reach for after the gym without ruining all that hard work, or pull out at your desk when that 2:30 p.m. feeling hits and you need a break. "We love hearing from our customers about how our products have changed their lives," Walter said. "We're proud to launch this campaign to tell that story." For more information, visit smartbakingco.com. About Smart Baking Company Smart Baking Company, a pioneer in the health food industry, has broken the code on healthy baking, creating products that go beyond gluten-free. Its Smartcakes®, Smartmuf'ns™ End
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