Farmers in the driver's seat on machinery upgrades

By: Ritchie Bros.
 
 
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Tags:
* Auction
* Agriculture
* Tractor

Industry:
* Agriculture

Location:
* Sydney - New South Wales - Australia

SYDNEY - Feb. 20, 2018 - PRLog -- As people from all over Australia head to Dubbo and Moree this week for two massive Ritchie Bros. Ag Week auctions, a new approach to fleet management is giving farmers more buying power when it comes to fleet upgrades.

Ritchie Bros. APAC Sales Director Finlay Massey said that farmers were achieving significant savings by approaching dealers for a new fleet without a trade-in.

"Farmers who want to upgrade to a new fleet are getting a better deal by selling at auction and then approaching a dealer without a trade-in," Mr Massey said.

"It's a win-win – they can take advantage of strong demand for second-hand machinery by selling it at auction and have more buying power to negotiate with on a new fleet."

Mr Massey said that competition for heavy machinery will be fierce at its Ag Week auctions, with sales expected to tip $9 million.

"We'll have more than 450 lots across the two auctions and strong interest with 1000 registered bidders, both onsite and online," he said.

"Last year, nearly 30 per cent of equipment went to online buyers and we anticipate similar results this year."

Mr Massey said the hot buys would include 14 late model John Deere combine harvesters and case units at Dubbo, as well as late model 4WD and tracked tractors and JCB telescopic handlers at Moree.

"We've got a wide range of agricultural equipment available including a fleet of high HP tractors – it's a uniformed fleet, which is rare," he said.

"The construction and industrial equipment, including all wheel loaders, excavators and a rock truck, is attracting a lot of interest."

The full consignments can be viewed at www.rbauction.com.au

MEDIA NOTE: Photos and video for media stories are available to download:

https://www.dropbox.com/sh/9l57lg74xly0a1v/AAByABVR84ARtH43EUSi8nVna?dl=0

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