How To Do a Start-up Company At Any Age --Even 50 plus Secrets Revealed by Joyce Schwarz, Founder,

You are never too old to start your own business like the founders of Kentucky Fried Chicken, McDonalds and Coke did after they were 50 years old. One in three new businesses in the US are started by founders over age 50. Cash in on $11 Trillion of funds spent annually by Seniors. Turn your hobby into an income stream. Maybe you'll create the next Facebook or Uber if you learn how.
By: Startup50plus
Joyce Schwarz, founder,
Joyce Schwarz, founder,
MARINA DEL REY, Calif. - Feb. 18, 2018 - PRLog -- What if you could create a startup company that grows into an Uber or Facebook?

The opportunity is there no no matter what age you are -- even over age 50 according to bestselling author and startup advisor, Joyce Schwarz who founded as the world's first business accelerator where one founder is over age 50.

Stream the show live at;

Schwarz will reveal 5 secrets to starting your own business even on a shoestring in a featured interview with Shawn Perry, executive host and producer of The Senior Zone on KCBY Radiio, 1340AM Monday, February 19 at 10-11 am EST. If you're in the Washington DC area tune in live or use your computer to stream the show live by going to

Startup50plus Gets Global Good Fund Grant and Fellowship

Recently was awarded a grant and founder Joyce Schwarz received a 2018 DSSF Fellowship from the Global Good Fund in recognition of the services they provide to help prospective and current founders over age 50 to take their products and services to the marketplace.

"Baby boomers alone spend more than $120 billion annually on leisure travel. If you're over age 50 you know what you like when you travel so this might be the perfect time to turn your home into a Bed and Breakfast or start listing on sites like AirBNB and create an annual income stream of more than $30,000 a year with little or no expenses at all" Schwarz explains how easy it is to get started.

You Could Be the Next Colonel Sanders or Martha Stewart

Remember some of the major brands in the US were started by seniors including Colonel Sanders who founded Kentucky Fried Chicken at age 65 and even Ben Franklin was 76 when he invented bifocals. Don't forget Martha Stewart is 76 years old and still going strong.

In her bestselling book "Successful Recarereing When Just Another Job Is Not Enough" as seen in the Wall Street Journal, LA Times and featured on PBS TV, Schwarz explains that you are not starting over --you are starting better.

All of your experience, skills and contacts -- yes even those you've just made at your local senior center are crucial to your next steps to success Schwarz emphasizes.

#1 of Joyce's Startup Tips is to ask those top 20 names on your holiday card list for referrals to contacts in the vertical appropriate to your new business idea or company.

Consider Previewing on Etsy or Explore AirBNB online

For example if you want to turn your hobby of hand embroidered table cloths like your grandma in Hungary made -- send photos to your mailing list --maybe with an Easter Card and be prepared by listing styles on hand-made crafts sites like which gets more than 200 million visitors. .

About Is the world's first business accelerator where one founder must be over age 50 plus. Other co-founders and executives and staff can be of any age. It has been called the Y Combinator for seasoned managers and executives with reference to the wildly successful incubator and accellerator in Silicon Valley. Joyce Schwarz, founder parlayed her background in advertising, marketing, PR and new product launches for such major brands as British Airways, Hunt-Wesson, Clairol, Kraft and other brands to serve as go-to-marketplace advisor for more than 75 startup companies ranging from to Xbox kinect.

Follow @startup50plus and for more information email: or call the office at 310-822-3119.


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Tags:Joyce Schwarz, Startup, Senior Citizens
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