Sales Lead Management Association Announces Election Results for the Leaders in Sales Lead Management
Revenue management is the core value for the industry's 40 leaders
LYNDEN, Wash. - Dec. 15, 2017 - PRLog -- James Obermayer, CEO of the Sales Lead Management Association (SLMA), announced that the results are in from the election for the most inspiring 'Leaders in Sales Lead Management.' Ten inspiring leaders who received the most votes in each of four different categories, were named.
Obermayer said, "Sales Lead Management is the core discipline that when accurately done as a process, considering the needs of prospects and salespeople, and using the dozens of software applications and lead generation agencies available, can make the difference between being a successful company or an also-ran."
"These 42 inspiring leaders (we had a tie in two categories) understand that lead management must be defined before the tools of CRM, marketing automation, business intelligence, and hundreds of software applications can be applied. Many thousands of lead generation agencies and millions of marketing departments must manage sales leads properly to gain revenue in a predictable manner. This is why we recognize our inspiring leaders in this annual election." A video of the winners' list is viewable here.
The four categories and winners, in the order of votes received, are:
B2B and B2C C-Level Management
B2B and B2C Marketing Management and Sales Management
Lead Generation Company Professionals (including agencies, consultancies, database providers, fulfillment telemarketers, trade show vendors, etc.)
Software and Web Application Company Professionals (as those companies pertain to sales lead management)
About the Sales Lead Management Association
At the Sales Lead Management Association we believe that defining the sales lead process and managing sales leads manages revenue. Membership and subscriptions to various publications and broadcasts, as they should be, are free. For information call Sue Campanale at 360-933-1259. The Sales Lead Management Association is a division of the Funnel Media Group, LLC. (https://funnelmediagroupllc.com/)