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Sales Education Foundation Publishes New Sales Research
Grants support academic research designed to benefit sales indsutry
The non-profit foundation has awarded research grants on an annual basis since it's 2011 partnership with sales guru Neil Rackham was started. Most in the world of professional sales and sales education know Rackham as the founder of Huthwaite and the author of the best-selling book Spin Selling.
The new papers focus on Evaluating Sales Training and Reacquistion Opportunities. This SEF-sponsored research helps promote collaboration between academic writing and industry implementation, a core value of the grant program.
To learn more about SEF, the annual grant program and to read some of the research summaries visit the foundations new website: https://salesfoundation.org/
Marty Holmes, Associate Director