Vancouver-Based Technical Apparel Maker Steps Up With a New Type of Socks
Highstance Apparel, a new brand of technical clothing, announced it has launched a Kickstarter campaign for its newest product, the Neverquit Socks.
By: HIGHSTANCE FASHION INC
The Highstance Neverquit Sock will be equipped with:
- Proprietary Activated Hexagon Shock Absorption to provide superior comfort and cushioning
- Zinc Oxide to eliminate odor-causing bacteria
- 3 Dimensional Weaving to protect against pinched leg hairs and sock sag
- Anti-Blister Tab to protect the heel against chafing and blisters
"It's a sock that not only deals with discomfort and foot odor, but is also designed to be both a casual, dress, and athletic sock to accommodate the professional and active modern man," says CEO Leo Chen. "We are bringing an age-old product into the modern world of pre-work runs, mid-day yoga sessions, and after work hikes."
Highstance launched their Kickstarter campaign for the Neverquit Socks on February 15, 2016. The Neverquit Socks - half apparel, half tech product - will be manufactured in Taiwan, a major tech hub. In a world of Smart TV's and internet-connected refrigerators, Highstance Apparel looks to bring innovation to your sock drawer.
Highstance Apparel is a company focused on producing tech-first takes on classic apparel products. The company has plans to increase their product line with new items such as boxers and undershirts.
Kickstarter URL: http://kck.st/