Our newest colours: Plum and Royal Eye Pencils have arrived

VANCOUVER, British Columbia - Oct. 4, 2016 - PRLog -- People have been raving about Amaterasu's high performance eye pencils since it's introduction last year. And fans have even more to be excited about as we launch our two newest colours: Plum and Royal, available starting October 7^th, 2016. These two additional colours round out a solid collection that also includes Black, Nutmeg and Sage.

Amaterasu's eye pencils have garnered much praise from makeup lovers who have discovered the benefits it brings, from worry-free makeup that's water-proof, smudge-proof to ease of use and its ability to last all day. It glides on easily without tugging or pulling while the highly pigmented formulas deliver beautiful rich tones that help shape and contour the eyes.

No sharpener is required as the applicator retracts, providing convenience and more product with just a simple twist.

PRODUCT BENEFITS

●       All day wear

●       Water-proof

●       Smudge-proof

●       Removes easily with oil based cleanser

 **NEW**

Unlike other plums, which tend to have more red tones that can make eyes look tired, Amaterasu's classic plum has minimal red tones - great for beautifying the eyes.

 **NEW**

Royal is the perfect blend of navy and electric blue and a lovely way to help the whites of the eyes appear brighter. Recommended for all eye colours.

 Black is a perfect staple and also great for creating dramatic, smokey eyes.

 Sage is a muted moss green, perfect to brighten up the eyes without looking too made up. For those wanting to achieve that soft smouldering look, this is the colour to wear along the lower lash line.

 Nutmeg is a soft neutral brown that provides an instant 'pick-me-up'. It's the perfect brown pencil that works beautifully with all eye colours.

The new Amaterasu Eye Pencil colours will be available across Canada starting October 7, 2016.

Retail price: CAD $28

Where to buy: https://amaterasu.ca/where-to-buy/

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Vancouver based brand Amaterasu (pronounced AH-mah-tay-RAH-su) delivers a stellar line up of high-quality, easy to use beauty products. Make-up professional and creator Sara Au Yeong's vision has always been focused on creating outstanding products that perform at an optimum level. Each piece in the collection has been carefully planned and developed to ensure outlasting performance that looks beautiful and feels amazing to wear. Whether a make-up artist or beauty novice, the line up offers professional beauty products that anyone can easily use.

Media Inquiries:

Bev Lee

media@amaterasu.ca