Creativo on Web Development: Google’s Panda & Penguin Update Coming Soon

DUBAI INTERNET CITY, UAE - June 28, 2015 - PRLog -- Creativo, an online marketing and <a href="http://www.creativouae.com/portfolio">web development Dubai</a> company, relays the latest about Google’s upcoming refresh on their Panda and Penguin algorithms. We all know that any changes made by Google can make or break your SEO strategy.

Earlier this month, many webmasters have noticed significant ranking changes – and Google confirmed through Search Engine Land that it was a ‘Quality Update’ to assess content and improve how quality signals on websites are processed.

Google Trying to Update Faster

The last official Panda update was Panda 4.1 on September 25, 2014 and the last official Penguin update was Penguin 3.0 on October 18, 2014. Yes, it has been several months since the refresh happened. Google says they are ‘working on updating it faster’.

According to reports, although algorithms run real time, those hit by penalties won’t be able to recover until the underlining data is refreshed – around eight months to date. Google told Search Engine Land that they wanted the algorithms to update more frequently.

Hangout from John Mueller

Google’s webmaster trends analyst, John Mueller, recently released a Google+ hangout regarding the concern. In one part of his video snippet, he said, “We are working on updates there. I don’t have any time frames at the moment but I know the team is working on that.”

Panda and Penguin may have undergone some minor updates, but there have been no real movements. Publishers currently hurt by these algorithms are waiting for a data refresh to see whether their cleanup efforts will resolve their ranking problems in Google.

Useful SEO Tips for Businesses

Creativo continues to highlight on SEO and its importance. “Being ranked on the first or second page of Google allows companies to receive more visitors and consequently, generate more leads and sales,” the company adds. They would also want to share some very useful tips.

1. Just recently, Google announced that more than half of its US searches are coming from handheld devices. That’s why, businesses should consider optimizing their website to be mobile responsive, and make sure that it’s easy and enjoyable to browse.

2. Links are the key to ranking well in Google. However, <a href="http://www.creativouae.com/seo-company-in-dubai">SEO specialists</a> shouldn’t take ‘link building’ too literally. Instead, you should build them on relationships. When other bloggers link to your site, they see you as a source of authority.

3. Readers want up-to-date, accurate information, so keep your content fresh. This has become a crucial ranking factor in Google’s search algorithm. Produce more of helpful, informative content like blog posts, how-to articles, and research.

4. Meta descriptions are often overlooked. These are snippets that provide previews of your website. If done right, these short lines of text can give you a chance to stand apart from competitors. It can also drive more traffic to your website.

Most websites want more guidance when it comes to solutions, to improve their rankings on Google. Spammy SEO will no longer work. Focus on serving your audience’s needs and answering their questions. Keep these tips in mind when developing high-quality content.

Creativo’s Tailored Solutions

Creativo was established in April 2000. The company engages in all Internet related disciplines.   They provide solutions that are tailored around clients’ requirements. They can help you improve your current web presence and widen your Internet reach.

Their team consists of Programmers, Designers, SEO and SEM Specialists with ample experience in their respective fields. Contact them through their website at www.creativouae.com, or their phone +971 4 3910350 and choose among their wide range of services.